Wondering how to measure the short and long term impact?
When you spend money on an ad campaign with the goal of increasing long term engagement with your audience rather than immediate sales, the results can be difficult to quantify.
In this article you’ll discover how to measure and analyze the Social ROI for your Facebook ads so you can assess their value to your business and know which ads are worth running again.
Why Track Social ROI on Facebook Ads?
Traditional conversion ad campaigns on Facebook are relatively straightforward.
Do you want to capture the attention of more prospects and customers?
The right Facebook tools can make the job easier by saving you time and optimizing your Facebook marketing efforts.
In this article you’ll discover seven valuable (and free) Facebook tools that can help marketers succeed.
Want to reach more people and increase participation?
With the right techniques, Facebook contests can engage your community and grow your business.
In this article you’ll discover five ways to create effective Facebook contests that reach more people, entice them to enter and encourage them to share.
Are your Facebook posts optimized?
How and when you post on Facebook makes an important impact on how fans engage with your content.
In this article you’ll discover 6 ways to optimize your Facebook posting tactics.
#1: Include Properly Sized Images
You’re probably already posting plenty of pictures. After all, Facebook posts that include images outperform text-only updates. But are your images the right size? Do they look good when shared on Facebook?
Want to take advantage of the benefits of Facebook video for your business?
Facebook’s Autoplay feature means videos are more eye-catching than a regular post.
Plus, Facebook videos seem to get more organic reach in the news feed.
In this article I’ll share eight ideas to get more engagement and drive more traffic with your Facebook videos.
Want access to advanced Facebook features not available in the Facebook Ads Manager?
Power Editor offers advanced features that can help you reach your perfect audience with the right message.
In this article I’ll outline some of the benefits of using Power Editor and how to navigate it to create and edit campaigns.
Are you looking for new ways to grow a following on Facebook?
Do you want to see how your competitors are engaging with the same audience?
Marketers can use Facebook Graph Search to research engaging campaigns based on what’s already being shared.
In this article you’ll discover three ways to use Facebook Graph Search to improve your campaigns.
Have you run contests on Facebook?
Facebook contests and sweepstakes are an excellent method for capturing email leads.
In this post I’ll share five ways to grow your email list with Facebook contests.
Are you looking to get a better return on your Facebook ad investment?
To get the best performance from ads, you need to make sure they reach the right audience.
In this article you’ll find 15 ways to set up and optimize your Facebook ads.