Facebook Conversion Pixel Changes: What Marketers Need to Know

social media how toAre you using the Facebook conversion pixel?

Wondering how to transition from your old conversion pixel to the new pixel?

Facebook’s new “one-pixel solution” makes it easier for marketers to monitor and measure conversions from Facebook users.

In this article you’ll discover how to install the new Facebook pixel, track conversions and view the cost per conversion in your Facebook ad reports.

What Does the New Pixel Change?

Each ad account now has only one pixel code associated with it. You can install this new Facebook pixel on multiple websites and then track those sites separately, but you always use the same code.

facebook conversion pixel changes

Discover what marketers need to know about the changes to the Facebook conversion pixel.



How to Export Leads With Facebook Search

social media toolsDo you use Facebook to find prospects?

Ever wish you could export your lead lists?

The new Facebook Search browser extension for Chrome makes it easy to search Facebook for prospects and download the results.

In this article you’ll discover how to export prospect details from Facebook.

Editor’s Note:

The Editorial Team at Social Media Examiner discovered the tool mentioned in this post violates Facebook’s Terms of Service, see #5 subpoint 7 for more information.

As a result, we decided to remove this article from publication. We strongly suggest you do not use tools that violate Facebook’s Terms of Service. Using such tools could result in your account being suspended or you banned from Facebook.

Thank you for your feedback and on-going support. Lisa D. Jenkins, Managing Editor



How to Create Facebook Video Ads: A Step by Step Guide

social media how toInterested in creating Facebook video ads?

Looking for an easy-to-follow guide?

Facebook video ads don’t require a lot of time or money. All you need is a script and some basic gear.

In this article you’ll discover how to design and record your own Facebook video ads.

facebook video ads guide

Discover a step by step guide to create Facebook video ads.



Facebook Retargeting Spend Increases: New Research

social media researchWant to see a higher ROI from Facebook?

Have you considered Facebook retargeting ads?

Facebook retargeting allows you to reach your website visitors via custom ads on Facebook.

In this article you’ll discover recent findings from studies focused on Facebook retargeting.

Why Facebook Retargeting?

While everyone has probably seen Facebook retargeting, not everyone knows how it works.

Have you ever noticed that after visiting a website, suddenly an ad for that site pops up in your Facebook feed or on other websites or a mobile app? When you visited the website initially, it put a code into your browsing history, allowing it to follow you around the web. When you visit a different site or Facebook, the code triggers those sites to show the initial site’s ads.

facebook retargeting spend research

Discover new research on trends in Facebook retargeting spending.



How to Make Better Facebook Video Ads

social media how toHave you tried Facebook video ads?

Looking for better ways to connect with your Facebook audience?

Small adjustments to the way you design and target your Facebook video ads can increase your engagement and conversions.

In this article you’ll discover seven tips to improve your Facebook video ads.

make better facebook video ads

Discover how to make better Facebook video ads.



How to Create Facebook Ads With Emails: 5 Creative Ideas

social media how toDo you have an email list?

Are you looking for creative ways to use Facebook ads?

With Facebook custom audiences, you can reach your email subscribers with relevant Facebook ads.

In this article I’ll share five ways to target your email subscribers with Facebook ads.

create facebook ads with email addresses

Discover how to create Facebook ads with emails.



How to Create a Facebook Video Ad That Moves People to Action

social media how to Are you using Facebook video ads for your business?

Want to improve your conversions?

Well-structured video ads command viewers’ attention and prompt them to take action.

In this article you’ll discover five steps to crafting the perfect Facebook video ad.

create a facebook ad that moves people to actions

Discover how to create a Facebook ad that moves people to action.



Facebook Freebooting: What Marketers Need to Know

social media how toDo you use video in your marketing?

Want to make sure your copyright is protected?

There are simple steps you can take to brand your videos so you’re protected if people upload them to Facebook as their own.

In this article you’ll discover how to protect your video content from freebooting on Facebook.

what marketers need to know about facebook freebooting

Discover what marketers need to know about Facebook freebooting.



How to Use Facebook Notes for Marketing

social media toolsDo you want to publish longer posts on Facebook?

Have you tried Facebook Notes?

Facebook Notes now lets profile owners add a cover image, format text and resize photos, then share their notes with anyone.

In this article you’ll discover how to create Facebook Notes and use them in your marketing mix.

use facebook notes for marketing

Discover how to use Facebook Notes for marketing.



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