social media how toAre you interested in live video?

Want to learn more about Facebook Live?

Facebook Live has expanded its features, providing you with new Facebook marketing opportunities.

In this article you’ll discover what Facebook marketers need to know about the newest Facebook Live video features.

facebook live video marketing features

Discover five new Facebook live video features for social media marketers.

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social media how toIs video part of your Facebook marketing strategy?

Wondering how video is working for you on Facebook?

To make informed decisions about using video on Facebook, you need to have a good understanding of how your fans consume it.

In this article you’ll discover three ways to analyze video posts on Facebook.

analyze video performance on facebook

Discover three ways to analyze the performance of your videos on Facebook.

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Have you tried Facebook Live video broadcasting?

Want to know what it means for your business?

To discover how to use Facebook Live, I interview Mari Smith.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Mari Smith, the world’s leading Facebook marketing expert. She co-authored Facebook Marketing: An Hour a Day and is author of The New Relationship Marketing. Mari has also teamed up with Facebook to assist in educational events.

Mari will explore Facebook Live, how it works, what it means for marketers, and much more.

You’ll discover tips to set up your Facebook Live broadcast.

podcast 187 mari smith facebook live video

Listen as Mari Smith shares what marketers need to know about Facebook Live Video.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Rolls Out Audience Optimization for Publishers: Facebook’s new Audience Optimization is “an organic targeting tool to help publishers reach and engage their audiences on Facebook and better understand the interests of people clicking on their posts.”

facebook audience optimization

“This tool lets you improve the relevancy of your post by indicating who is most likely to engage with it, which can increase engagement at both the post and Page level.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Tests New Professional Services Feature: Facebook is “in the early stages of testing a way for people to easily find more Pages for the services they’re interested in.” Test the feature here.

facebook professional services

“Results are likely customized for users depending on their previous interactions with a business’s Page or whether someone they are connected with has reviewed a business on Facebook.”

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social media tools

Do you want to add video to your social media marketing?

Are you looking for tools to simplify your video production?

Today’s tools make it easy to record and edit videos for social media marketing and ad campaigns.

In this article I’ll share 14 tools marketers can use to create screencasts, montages and slideshows.

Why Video for Ads?

Facebook gives priority to native videos (as opposed to video links to external sources) to encourage this type of content. Videos that are directly uploaded to Facebook perform better and provide a better experience. They receive 30% more video views than videos posted from other websites, and have images up to 11 times larger in the news feed.

14 video tools for social media

Discover 14 video tools for social media.

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social media how toInterested in creating Facebook video ads?

Looking for an easy-to-follow guide?

Facebook video ads don’t require a lot of time or money. All you need is a script and some basic gear.

In this article you’ll discover how to design and record your own Facebook video ads.

facebook video ads guide

Discover a step by step guide to create Facebook video ads.

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social media how toAre you using video on your social channels?

Have you thought about 360-degree videos?

360 videos produce more engagement and message retention than normal videos.

In this article you’ll discover how to create a 360 video and use it for your business.

What Is 360-Degree Video?

360 videos (also known as VR or virtual reality) are clips displaying a spherical scenario where the camera has recorded all possible angles of the environment.

use 360 video in social media marketing

Discover how to use 360 video in your social media marketing.

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social media how toDo you use video in your marketing?

Want to make sure your copyright is protected?

There are simple steps you can take to brand your videos so you’re protected if people upload them to Facebook as their own.

In this article you’ll discover how to protect your video content from freebooting on Facebook.

what marketers need to know about facebook freebooting

Discover what marketers need to know about Facebook freebooting.

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