Facebook Ad Changes: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Ads Get New Formats: Facebook advertisers now have more options in ad sizes to choose from to best suit their needs. “The changes mostly impact page post link ads, page like ads, offers ads and event ads, because these ad formats weren’t originally designed to work across all placements on Facebook.”

facebook ad optimized

Facebook increases the size of images in many of their "ad units to give advertisers more room to display their brand or products."

21 comments

 
 

Facebook Allows Contests Without Apps: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Eases Promotional Guidelines: Facebook has just updated their “Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook. Now, promotions may be administered on page timelines and in apps on Facebook.” Be sure to check out the new Promotion Guidelines.

new facebook promotion guidelines

You can now use Facebook Promotions on page timelines.

12 comments

 
 

LinkedIn Groups Get Makeover: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Introduces New Look for Groups: LinkedIn brings “a new streamlined look that will give group managers and group members the ability to customize and visually differentiate their conversation space.”

new look linkedin-groups

This new look is rolling out to English-speaking members.

14 comments

 
 

Facebook Changes News Feed Algorithm: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Updates the News Feed Ranking Algorithm: There are two new features to note regarding Facebook’s new news feed: Story Bumping and Last Actor. Both of these now ensure that Facebook users see more of the updates from the people they interact with.

facebook newsfeed algorithm

"This update does a better job of showing people the stories they want to see, even if they missed them the first time."

18 comments

 
 

Facebook Embedded Posts: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Embedded Posts: Facebook’s Embedded Posts “make it possible for people to bring the most compelling, timely public posts from Facebook to the rest of the web.”

new embeddable facebook posts

"When embedded, posts can include pictures, videos, hashtags and other content. People can also like and share the post directly from the embed."

12 comments

 
 

LinkedIn Sponsored Updates: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Introduces Sponsored Updates: LinkedIn is expanding its “content ecosystem with the launch of Sponsored Updates.” This allows companies “to build relationships by delivering their content into the homepage feed of members beyond those who are following their company.”

linkedin sponsored updates

Sponsored Updates will allow companies to build relationships.

8 comments

 
 

Instagram Web Embeds: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Instagram Introduces Web Embeds: Instagram adds web embedding for Instagram content and brings you “an easy way to add Instagram photos and videos to the stories you want to tell.”

instagram web embeds

Now, when you visit an Instagram photo or video page on your desktop web browser, you'll see a new Share button on the right side of your photo (just under the Comments button).

9 comments

 
 

LinkedIn Adds New Features: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Adds New Features on Homepage : LinkedIn introduces two new features “to your productivity toolkit: ‘Who’s Viewed Your Updates’ and ‘You Recently Visited.’ Both features can be found on the right-hand side of the Homepage and are intended to provide you with more personalized insights on your activities and engagement across LinkedIn.”

linkedin who's viewed your updates

"Who's Viewed Your Updates provides you with one simplified snapshot of what you've shared over the past 14 days, who has seen it and how it has been received (liked, shared)."

5 comments

 
 

Instagram Videos: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Video Now on Instagram: Instagram users now have another way to share stories: video. “When you go to take a photo on Instagram, you’ll now see a movie camera icon. Tap it to enter video mode, where you can take up to 15 seconds of video through the Instagram camera.”

10 comments

 
 








Pinterest
Join our Social Media Marketing Networking Club
Check out the Social Media Marketing Podcast!