LinkedIn Introduces Showcase Pages: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Announces Showcase Pages: LinkedIn’s new Showcase Pages “are dedicated pages that allow companies to highlight different aspects of their business and build relationships with the right community.”

linkedin showcase pages

"LinkedIn members will be able to follow the specific brands and products they care most about that have Showcase Pages."

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Twitter Changes Direct Message Rules: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Allows Direct Messages From All Followers: Up until now, you could only send a direct message on Twitter when the other person followed you back. Now you can change your setting so that anyone can send you a direct message even if you do not follow him or her back.

twitter setting direct messages

Go to Settings on your Twitter account and check this box if you'd like to receive direct messages from everyone.

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Facebook Page Insights Updated: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Rolls Out Updated Page Insights: “After gathering feedback from the early users of the new Page Insights,” Facebook is “rolling out the updated Page Insights to all page owners, and introducing some new, highly requested features as well.” Click here to find out what’s changed.

facebook page insights post reach

"Page Insights allows you to see not only whom you've reached—but also whom you've engaged."

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Pinterest Promoted Pins: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Pinterest Tests Promoted Pins: Pinterest experiments with ads as its traffic moves from the web to mobile and will be ”promoting certain pins from a select group of businesses.”

pinterest promotion of pins

Pinterest says promoted pins will be tasteful, transparent, relevant and improved based on your feedback.

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Facebook Ad Changes: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Ads Get New Formats: Facebook advertisers now have more options in ad sizes to choose from to best suit their needs. ”The changes mostly impact page post link ads, page like ads, offers ads and event ads, because these ad formats weren’t originally designed to work across all placements on Facebook.”

facebook ad optimized

Facebook increases the size of images in many of their "ad units to give advertisers more room to display their brand or products."

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Facebook Allows Contests Without Apps: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Eases Promotional Guidelines: Facebook has just updated their “Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook. Now, promotions may be administered on page timelines and in apps on Facebook.” Be sure to check out the new Promotion Guidelines.

new facebook promotion guidelines

You can now use Facebook Promotions on page timelines.

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LinkedIn Groups Get Makeover: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Introduces New Look for Groups: LinkedIn brings “a new streamlined look that will give group managers and group members the ability to customize and visually differentiate their conversation space.”

new look linkedin-groups

This new look is rolling out to English-speaking members.

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Facebook Changes News Feed Algorithm: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Updates the News Feed Ranking Algorithm: There are two new features to note regarding Facebook’s new news feed: Story Bumping and Last Actor. Both of these now ensure that Facebook users see more of the updates from the people they interact with.

facebook newsfeed algorithm

"This update does a better job of showing people the stories they want to see, even if they missed them the first time."

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Facebook Embedded Posts: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Embedded Posts: Facebook’s Embedded Posts “make it possible for people to bring the most compelling, timely public posts from Facebook to the rest of the web.”

new embeddable facebook posts

"When embedded, posts can include pictures, videos, hashtags and other content. People can also like and share the post directly from the embed."

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