Social Login Research Reveals User Preferences: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

New Study: Social Login and Sharing Trends – 2014: A new study from LoginRadius analyzed user preferences for social log-in and social sharing based on data from +120,000 websites and millions of users. Facebook (65%) and Google+ (25%) are the preferred log-in networks with primarily younger consumers (age 18-34) using their social networks to log-in on third-party sites (65%). Only about one-third (35%) of consumers between the ages of 35 and 50 are using social log-ins.

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New Facebook Terms: What Marketers Need to Know


social media reviewsDid you know new changes are coming to Facebook as of January 1, 2015?

Want to know what it all means to marketers?

If you’re like most people, you won’t want to sit down and compare line-by-line to find out the exact changes. That’s why we’ve done it for you.

In this article I’ll share the information you need to know about Facebook’s new terms and how the changes may impact how you use Facebook.

new facebook terms of service

Find out what’s new in Facebook’s terms of service.

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Facebook Call-to-Action Buttons: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Brings New Call-to-Action Buttons to Pages: “Designed to bring a business’s most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.”

facebook sign up button

“Page admins can select from a group of call-to-action buttons—like Shop Now or Sign Up—to add to the top of their page.”

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10 Successful Facebook Marketing Examples


social media how toIs your Facebook engagement dropping?

Need some inspiration to pump up your Facebook marketing?

As the Facebook news feed continues to change, it’s important to figure out how to make the platform work for you.

In this article I’ll share Facebook pages from both large and small brands, and tips to incorporate their tactics into your Facebook marketing plan.

10 brands using facebook successfully

Discover ten brands successfully using Facebook.

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Facebook Media Publishing Tools: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces New Tools for Media Publishers: These new Facebook media publishing tools allow you “to target posts, remove posts that are no longer relevant and identify popular links that you haven’t shared.”

facebook new tools and insights for publishers

“This is now available to all pages that have enabled the Targeting and Privacy setting, and is currently only accessible on desktop.”

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Facebook Alters News Feed: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Updates News Feed by Showing More Timely Stories From Friends and Pages: With this new change, “when a friend or page you are connected to posts about something that is currently a hot topic of conversation on Facebook, that post is more likely to appear higher up in news feed, so you can see it sooner.”

ck-facebook-trending-update

“Early testing of a small percentage of posts has shown that this update on average leads to a more than 6% increase in people engaging with these stories (e.g., more people share, comment, like or click).”

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26 Creative Ways to Publish Social Media Updates


social media how to Are you struggling to find ideas for posts on Twitter, Facebook and Google+?

Do you need to come up with additional social media updates?

Even seasoned social media marketers can find it difficult to keep up with the demand for fresh content.

In this article you’ll discover 26 (A to Z style) prompts to help you deliver a never-ending supply of social media updates.

26 social media updates

Find 26 ways to publish updates on social media.

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10 Changes to the Facebook Page Layout: What Marketers Need to Know


social media how to Have you noticed some big changes in your Facebook Page layout?

Do you know where to find everything?

Earlier this year, Facebook announced a new design for Facebook Pages. It took a while to roll out, but most Page admins had it by June.

In this article you’ll discover 10 changes to your Facebook Page layout.

new facebook layout changes

Find out what you need to know about the latest changes to Facebook’s Pages layout.

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More Facebook Page Layout Options: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Marketers Get More Facebook Page Layout Options: Facebook Page admins now have “more control over the look and functionality” of their Pages.

facebook placement sections

“Now, admins can adjust the placement of sections in the top navigation menu and left-column menu.”

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