5 Facebook Page Tools to Improve Your Page Management

social media tools Are you looking for tools to better manage your Facebook page?

Do you need help creating and finding compelling content to share with your fans?

It’s a juggling act to share the right content, engage with fans and track trends.

In this article you’ll discover five must-have tools every Facebook page admin can use to create and share content that kills.

#1: Create a Monitoring System

Hyperalerts is a versatile tool you’re going to love. It notifies you via email about items you choose such incoming Facebook comments or messages, published posts and more.

You could rely on Facebook’s messages and the activity log, but they aren’t always reliable and you can miss things. With Hyperalerts, you don’t have to worry about missing anything.

hyperalerts notification of facebook message

Hyperalerts notifies you when you get a new Facebook page message.

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4 Social Media Tools to Improve Your Social Media Marketing

social media toolsAre you struggling with day-to-day social media marketing tasks?

Are you looking for tools to speed up your social tasks?

In this article, I’ll share four social media tools and tips to help community managers save time, show creativity and streamline community management for their companies.

Why Social Media Tools

Community managers for organizations of all sizes are tasked to cover everything from curating content to creating it. Customer support, marketing, Vine and webinars all fall into the mix.

The sheer volume of tasks can be overwhelming. But it doesn’t have to be. With just a few tools, individuals and teams can manage their responsibilities better, while presenting a successful social media presence.

Keep reading for four social media tools that will make your social media tasks much easier.

#1: Manage the Appearance of Links to Your Website With Facebook Debugger

We all know Facebook updates that include pictures and snippets of their content do unbelievably better than ones that publish bare links. We’re a visual bunch, us humans.

Has this ever happened to you? You updated a page on your website with new images. Then, when you tried to publish a link to the page on Facebook, you found yourself staring at the link text for way too long.

debug link

If Facebook has trouble finding an image to include with your link, the preview can take a long time to show up.

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3 Unusual Ways to Build Your Email List With Facebook Apps

social media how toDo you want more email subscribers?

How can you find a targeted audience and encourage them to join your list?

The answer is to leverage the people who already like you: your Facebook fans.

This article shows you three ways brands are using Facebook apps to grab their fans’ attentions and encourage them to subscribe to their list.

Why Use Facebook to Find Email Subscribers?

Email converts new customers more effectively than any other digital medium. The key is having the right people on your list—the ones who want to hear what you have to say and are most likely to buy from you. That’s where Facebook comes in.

Your Facebook fans are probably fans because they already like your products or services. That’s a great start to finding a narrowly targeted audience that’s likely to buy from you.

lead funnel

Engage with Facebook fans, capture their email addresses and market to that targeted audience to make sales and partnerships.

A simple lead funnel gives context to the process. By engaging with your Facebook fans, you build trust. From there, you can ask your fans to sign up for emails that share information they’re interested in. With strong email and marketing tactics, you end up with sales and long-term customers.

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How to Compare Your Facebook Page With the Competition

social media toolsAre you wondering how your Facebook Page compares to competitors?

What can you do to improve your performance?

Insights into how your competitors are using Facebook can help you better understand your audience on Facebook and how they use Facebook.

In this article, I’ll review 5 different tools that can be used to help you compare your Facebook Page against competitors and identify tactics to help you improve your Facebook marketing.

#1: Compare Your Statistics With AgoraPulse Barometer

AgoraPulse provides a free tool called the AgoraPulse Barometer, which performs an analysis of your Facebook Page and compares it against other companies’ Pages (that also used this tool) that have a similar number of fans.

The Barometer calculates the average percentage for several criteria based on your last 50 posts. The resulting report shows the score for your Page in black compared with the average score in red for other Pages that ran this assessment.

agorapulse average percentages

The table gives an assessment of your Page compared to other Pages with a similar fan count.

Information provided in the chart above includes:

Fans Reached. This is the average number of fans who receive your content. Facebook generally shares your content with a small percentage of fans unless you have a very engaged community. The key to increasing this figure is having a community that comments, likes or shares your posts.

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12 Social Media Tools Recommended by the Pros

social media toolsAre you struggling to make social media work for your business? Sometimes a few well-chosen tools are all you need to get your social media marketing working for you.

In our recent Social Media Success Summit, there were presentations that covered all the key topics you need to make your social media marketing easy. In this article, I’ll share 12 of those tools that were recommended by the pros.

Tools to Refine Your Visibility and Engagement

Here are three tools recommended by Mari Smith during her first presentation on increasing your visibility and engagement on Facebook.

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