Facebook Pages App Changes: What Marketers Need to Know

social media tools Do you want to manage your Facebook page no matter where you go?

Have you downloaded the newest Facebook Pages app?

The most recent update to the Facebook Pages app lets you quickly see important data about your Facebook page.

In this article you’ll discover how eight updates to the Facebook Pages app make managing your page on the go a lot easier.

Why Install the Facebook Pages App?

While you can use the traditional Facebook app to keep up with the pages you manage, it’s not nearly as efficient as the Facebook Pages app. The basic Facebook app is meant to let you keep tabs on friend and social updates—it doesn’t really offer a lot of options for managing your page.

facebook pages app icon logo

Facebook has updated its Pages app.

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5 Ways to Control Your Facebook Privacy

social media how toFacebook is trying to make privacy simpler. But as they add more features, privacy always seems to become more complicated.

With the addition of the Facebook Subscribe button, understanding how your Facebook privacy works is more important than ever.

The good news is that Facebook is making it simpler to find the settings for controlling your privacy.

The bad news is that there’s a lot of confusion around the Subscribe button and what it means for privacy. So let’s start by tackling the privacy issues around the new Subscribe button.

#1: The Facebook Subscribe button

Facebook has made the subscribe setting opt-in instead of defaulted to on. The Subscribe button is designed to allow people to subscribe to your public posts rather than (or possibly in addition to) requesting a friendship. It’s a lot like a Twitter follow. You don’t approve subscribers. All of your current friends are, by default, subscribed to your posts.

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3 Reasons Facebook Trumps Twitter for Business

social media viewpointsHave you built a loyal following on Twitter but question the value of Facebook for business?  Have you tried and abandoned your Facebook account?

If so, I can relate.  I was there.  My first attempt at using Facebook for business was a big flop.  For the longest time I focused most of my social media marketing efforts on Twitter.

But now my tune has changed. Facebook offers far more opportunities for businesses.  I predict that in the near future, businesses of all stripes will soon declare Facebook as their number-one social media target.

In this article I’ll demonstrate why your business needs to invest heavily in Facebook.

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