7 Facebook Marketing Tips From World’s Top Pros

social media how toIt’s no secret that Facebook is the most powerful social network on the planet. With 500 million active users, Facebook represents a huge opportunity for smart businesses.

To take your Facebook marketing to a new level, here are hot Facebook marketing tips direct from the top industry pros. You’ll want to incorporate these priceless ideas.

The best way to get the most from Facebook is to model the best. Find out who’s doing it right and getting real results, and model their strategies. Here are seven ideas from the top authorities in Facebook marketing. Take notes—these tips are too good to pass up!

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Event Promises 16 Ways to Master Facebook Marketing

social media how toWhen Michael Stelzner started using social media to market his business, he focused exclusively on Twitter. “My first attempt at using Facebook for business was a big flop. I was pretty convinced I could just use Twitter for business.”

Stelzner is a well-known white paper writer, author of the book Writing White Papers: How to Capture Readers and Keep Them Engaged and founder of Social Media Examiner.

But he literally had to be dragged kicking and screaming onto Facebook.

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How to Succeed With Social Media: A Brian Solis Interview

social media interviewsI recently interviewed Brian Solis, author of the new book, Engage: The Complete Guide for Brands and Businesses to Build, Cultivate and Measure Success in the New Web. He is also coauthor of the book, Putting the Public Back in Public Relations.

During this interview, you’ll gain some great social media insight, discover some key mistakes businesses make, and learn which corporations are excelling with social media.

Mike: In your book, you made the following statement: “We are forever students of new media. We should never strive to master something that evolves much faster than our ability to grasp its lessons.”

Can you elaborate on what you meant?

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8 Powerful Ways to Use Facebook Landing Tabs

social media toolsAre you looking to turn more Facebook lurkers into fans of your page? There’s no better way to do this than with a custom Facebook landing tab.

As interest in Facebook marketing increases, marketers are looking for new ways to improve their technique.

If you’re a regular reader of Social Media Examiner and also visit our Facebook Page then you’ve already heard about creating custom tabs using Facebook’s Static FBML for engaging first-time Facebook visitors.

Here are eight different ways businesses are using landing tabs on Facebook.

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10 Ways to Grow Your Facebook Page Following

social media how toHow can you quickly encourage people to become followers of your Facebook page?

This is the most common question I get from clients.  The truth is it takes time to build a new fan base from scratch.

From the day you set up a Facebook page, it does require an ongoing commitment to brand, monitor, and network with people who find interest in your product. Besides quality service, it’s important to build close-knit relationships with visitors.

How do you get people to like your Facebook page?  Here are 10 tips…

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4 Proven Steps to Facebook Page Success

social media how toAre you looking to take your Facebook page to the next level, but aren’t sure how to go about it? This article will provide four proven steps to Facebook success.

An interesting thing happened the other day that grabbed my attention.  Three different clients emailed me with a link to a recent article.  All three wrote some version of “Check out this case study. Can you make this happen for my Facebook page too?”

The title of the article was enough to hook anyone: Facebook Case Study: From 517 to 33,000 fans in two weeks (plus media coverage).

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Facebook Community Pages: What Your Business Needs to Know

social media how toFacebook’s new community pages have created a lot of confusion for businesses.  Many companies have been surprised (and many angry) to find their brands showing up in community pages that are fully outside of their control.

The root of the anger: Businesses have invested in Facebook pages only to find community pages appearing that seem to compete with their pages.

This article is designed to demystify Facebook community pages and provide you with important actions you can take.

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4 Facebook Marketing Myths And How to Overcome Them

social media toolsAre you avoiding Facebook for marketing?  Maybe you’re wondering, “Why should I care about Facebook?”

There’s a lot of misconceptions and frustrations floating around when it comes to Facebook.

In this article, I’ll help debunk some of the big Facebook myths that may be preventing you from an amazing opportunity.

Why Facebook Marketing?

First and foremost, Facebook, like other social media, is a phenomenal way to become more visible and successful by making a face for yourself online.

Facebook is now the largest social network on the planet with over 500 million active users, long ago surpassing former social networking giant MySpace—and it continues to grow at 1 million new users a week.

Considering those numbers, you have to ask yourself—do you think your target market might be there? And if you’re not there, what might you be missing?

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3 Ways to Use Facebook Insights to Your Advantage

social media toolsAs a business owner or marketer, knowing the profile of your target audience is extremely important. That’s step one, and all good marketing campaigns rely on the fact that you’ve got this figured out.

If you’re using Facebook for business, there are some powerful tools at your disposal.  Because Facebook has over 400 million active users and is one of the most frequented websites in the world, it only makes sense to use it to your advantage. Why buy a Porsche when you’ve got a Ferrari in the garage, right?

This article will show you how to benefit from Facebook’s amazing insight and analytics.

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11 Mind-Blowing Reasons Your Business Needs Facebook

Everyone seems to be using Facebook to connect with old friends, but do you realize what this huge network could mean for your business? In the past 3 years, Facebook has surged past MySpace to become our preferred online hangout.  And businesses are beginning to catch on.

Interesting research shows just how influential Facebook has become in our daily lives. Combined with several critical adjustments to how Facebook publishes “news” and intersects with other sites, the state of Facebook is mind-blowing. And that’s a big deal for your business.

Here are 11 vital reasons your business needs to be involved with Facebook:

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