How to Add Google Analytics to Your Facebook Fan Page


social media how toYou’ve created a Facebook fan page and people are frequenting your page.  But do you really know how many people visit your page, what areas are popular and what parts of the world your visitors come from?

Facebook Insights shows some demographic information on your page, but is limited to information about interactions with your fans.  The free Google Analytics tool offers more sophisticated and comprehensive data.  Adding Google Analytics to your fan page can be done easily but requires some special steps.

288 comments

 
 

5 New Studies Show Facebook a Marketing Powerhouse


social media researchWhen you hear that Facebook is yanking Yahoo from its ranks and inching up on Google’s traffic throne, you can’t help but pay attention.

And if you work for a business or own one, it’s likely that social media marketing is on your radarMore and more marketing dollars are beginning to shift toward social media marketing and this trend only continues to climb.

Here are 5 studies that show how Facebook is undoubtedly a leading online social contender and a key tool that is continually changing the landscape of online engagement and fan loyalty.

51 comments

 
 








Pinterest
Check out the Social Media Examiner Show!
Get the 7th annual Social Media Marketing Industry Report
Check out the Social Media Marketing Podcast!