social media how toDo your customers use Facebook Messenger?

Wondering how you can help people find you on Messenger?

Recent updates make it easier for businesses to communicate with customers via Messenger’s private, one-to-one messages.

In this article you’ll discover how to connect and engage with customers using Facebook Messenger.

connect and engage with facebook messenger

Discover how to use Facebook Messenger for business.

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Twitter Introduces Conversational Ads: Twitter rolled out new conversational ads that “make it even easier for consumers to engage with and then spread a brand’s campaign message.”

twitter conversational ads

Twitter’s new conversational ads are “a powerful way for advertisers to extend their presence across Twitter.”

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Tests New Professional Services Feature: Facebook is “in the early stages of testing a way for people to easily find more Pages for the services they’re interested in.” Test the feature here.

facebook professional services

“Results are likely customized for users depending on their previous interactions with a business’s Page or whether someone they are connected with has reviewed a business on Facebook.”

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Google Play Music Welcomes Podcasts: “Along with direct searches and browsing for podcasts, the service will connect new listeners with podcasts based on what they’re doing, how they’re feeling, or what they’re interested in.”

google play welcomes podcasts

The new portal for podcasters on Google Play Music is “giving podcasters access to millions of new listeners on Android phones and tablets.”

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Now Supports Portrait and Landscape Images: Instagram announces that “—in addition to square posts—you can now share photos and videos in both portrait and landscape orientation on Instagram.”

instagram portrait and landscape images

“Now, when choosing a photo or video, you can tap the format icon to adjust the orientation to portrait or landscape instead of square.”

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Ads API Partner Program Launches: “Instagram Ads API Partners will be able to perform tasks including scheduling and publishing content to the Facebook-owned photo- and video-sharing network, monitoring audiences and sharing access to Instagram accounts across teams.”

Facebook Enables New Ways for People and Businesses to Connect: Facebook introduced several “new communication features for Pages, including more ways for customers to send private messages to businesses and new tools for Page admins to manage and respond to messages.”

facebook page messenger

“The new Send Message call-to-action button for local awareness ads allows people to initiate private conversations with business Pages from News Feed ads.”

Continue Reading

Are your customers active on Facebook?

Have you got a plan to support your customers via Facebook?

To learn how to use Facebook to support customers, I interview Mari Smith.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Mari Smith, the world’s leading Facebook marketing expert. She co-authored Facebook Marketing: An Hour a Day and is author of The New Relationship Marketing. Mari also teamed up with Facebook to assist in educational events.

Mari will explore a few new updates from Facebook and how to use Facebook for customer service and support.

You’ll discover how to create a good Facebook experience for your customers.

podcast 153 mari smith customer support on facebook

Listen as Mari Smith shares what businesses need to know about supporting customers with Facebook.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Snapchat Launches Native Video Ads: Snapchat’s new native video ad product, 3V, is “built from the ground up for mobile, just like everything else on Snapchat.”

Continue Reading

social media how toWant to make your Facebook marketing more mobile?

Curious about what you can and can’t do from your phone with Facebook apps?

Facebook has a variety of mobile apps, from pages, to groups, to ads, that keep you connected while marketing on the go.

In this article you’ll learn about the different capabilities of each of the mobile Facebook apps that are available today.

use facebook mobile apps for marketing

Discover how to use Facebook mobile apps for marketing.

Continue Reading