Welcome to our weekly edition of what’s hot in social media news.
To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week
Twitter Introduces Publishing and Storytelling Tools: Twitter announced a new ecosystem of publishing and storytelling tools that “easily turn unique Twitter content into great stories that attract, engage, and retain an audience.” Users now have a new way to display embedded tweets, and can access the Collections API that “turns multiple Tweets into a single story with a single Collection ID.”
According to a recent study by Flurry, consumers spent 81 minutes per day using mobile apps, compared to 74 minutes of web surfing. Here’s where it gets even more interesting. Social networking is one of two categories that dominate mobile app usage with 32% and games are responsible for 47%.
In Search of Apps
As a social media marketer, you’ll likely want to find apps that will help you keep up with social networking and stay productive while on the go. Many of us hear about apps from friends and colleagues, from articles we read, from searching around on Apple’s App Store to see what’s new and through dedicated search engines such as Chomp.