Facebook recently announced more than 750 million active users worldwide. That’s ACTIVE users. Half use Facebook several times a day. Plus, 75% of marketers plan to increase their use of Facebook in 2011!
So let me ask you a question. Is your business leveraging the power of Facebook?
Keep reading to learn what’s changed with Facebook and to find out about a special event (from Social Media Examiner) just for businesses.
How Has Facebook Changed?
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Facebook Helps Businesses: Facebook announced a business resource center that makes it easier for marketers and advertisers to find the information they need to use Facebook. This information used to be scattered across different locations and is now centralized through this page.
In this video I interview Jay Baer, co-author of the new book The Now Revolution and founder of the popular social media blog Convince and Convert. Jay shares why it’s important for companies to embrace social media now.
He also talks a lot about why Facebook can have a big impact on business, and explains why most companies approach Facebook the wrong way and what they need to do instead.
Be sure to check out the takeaways below after you watch the video.
Here are three recent Facebook-related studies that answer these very questions by examining how much time Facebook users invest in the platform, if Facebook ads are effective and other Facebook trends among online merchants.
If so, I can relate. I was there. My first attempt at using Facebook for business was a big flop. For the longest time I focused most of my social media marketing efforts on Twitter.
But now my tune has changed. Facebook offers far more opportunities for businesses. I predict that in the near future, businesses of all stripes will soon declare Facebook as their number-one social media target.
The topic of this show is Facebook—and how it can help your business.
And the special guest is Mari Smith, a relationship marketing and Facebook expert. In this video Mari shares her expertise on Facebook and how businesses can immediately benefit from the world’s largest social network.
This video was is a recording of a recent live video broadcast. You will notice Mari and I speaking via video and participants entering their questions into a chat window.
VIEW VIDEO HERE NOW: