Have you explored custom audiences?
Facebook custom audiences provide many ways to increase your chance of getting your content in front of the right people.
In this article I’ll share how to use Facebook custom audiences to increase visibility and reach.
Interested in reaching highly specific groups of people?
Facebook ad targeting offers businesses many ways to serve the right ad to the right user at the right time.
In this article I’ll share six ways to target Facebook users with your ads, many you’ve likely not considered.
Are you reaping the full benefits Facebook ad targeting?
To allocate your Facebook ad spend more efficiently, you need to target people who are interested in your product or service.
In this article you’ll discover how Facebook remarketing campaigns can increase your ROI.
What Is Remarketing?
Remarketing is a tactic that lets you advertise to people who have visited your website and shown interest in your product or service. The way it works is relatively straightforward: Visitors come to your website, you segment your website visitors and create custom ads and then show those ads to those website visitors via Facebook.
Are you promoting events online?
Have you tried using Facebook to spread the word?
Targeted Facebook ads are an ideal way to reach people who are most likely to share and attend your event.
In this article I’ll show you how Facebook ads increase exposure, engagement and registrations for your event.
Did you know you can target your website visitors with Facebook ads?
To learn how you can use Facebook ads to market your business, I interview Rick Mulready for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Rick Mulready, who is the host of the Inside Social Media Podcast—a show where he interviews successful social media marketers. Rick also teaches courses on Facebook ads.
Rick shares creative and inexpensive ways to use Facebook ads to market your business.
You’ll discover useful ways to use remarketing, how to add the remarketing pixel to your website and tools to help manage your Facebook ads.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Listen NowYou can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.
Have you tried Facebook’s custom audience options?
Retargeting to the right audience is a must if you want to see more conversions from your Facebook ads.
In this article you’ll discover four Facebook custom audiences you can create to retarget your content to the most relevant Facebook audience.
Why Retargeted Content?
Do you know how to edit a post once it’s scheduled?
Scheduling your posts works well when you can’t be online 24 hours a day, but what happens when you need to make a change?
In this article you’ll discover how to schedule and edit your Facebook posts (using Facebook) to save you time.
#1: Schedule Posts
Facebook’s scheduling feature can be a lifesaver when you have basic updates to share over a period of time or if you’ll be out of the office. Instead of tediously going into Facebook every day (possibly a few times every day), you can type in your update, customize a few settings, hit Schedule and you’re done!
Do you want to learn more about the people your ad reaches before you spend money on it?
Even the most effective ad copy can fail if it doesn’t reach the right audience.
In this article you’ll discover how using Facebook’s Audience Insights can make sure your ad reaches the right Facebook users.
About Facebook Audience Insights
Are you ready to build a raving fan base that reads your articles and buys your products?
The truth is that with the right tools, no advertising can match the impact of Facebook.
If you’re on the fence because you’re not sure how effective Facebook ads are, let me introduce you to Website Custom Audiences (WCA).
In this post you’ll discover what website custom audiences are, how to create them and how to use them.
What Is Website Custom Audiences?
In its most basic form, Website Custom Audiences is a powerful tool that lets you create Facebook ads that target users who have visited your website. Now you can reach well beyond your core fans and email subscribers.