5 Facebook Ads Changes: What Marketers Need to Know


social media toolsAre you curious about the latest Facebook ad changes?

Wondering how to take your Facebook ads to the next level?

Facebook has gone all in to provide businesses with tools and targeting options to connect with customers and prospects in the moments that matter.

In this article I’ll share the five biggest things to happen with Facebook ads.

five facebook ad changes

Discover what marketers need to know about five Facebook ads changes.

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21 Ways to Improve Your Facebook Ads With Ad Targeting


social media how toDo you use Facebook ads?

Are you aware of all of the targeting options Facebook offers?

Facebook offers so many ways to target potential customers, there’s a right advertising option for every business.

In this article you’ll find 21 ways to target specific audiences with Facebook advertising.

ways to improve facebook ads with ad targeting

Discover twenty-one ways to improve Facebook ads with ad targeting.

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How to Boost Your Facebook Ad Visibility


social media how toDo you use Facebook ads to promote your business?

Are you struggling to connect with your audience?

By fine-tuning your Facebook ads, you can capture the attention of both customers and prospects.

In this article you’ll discover how to boost the visibility of your Facebook ads.

boost facebook ad visibility

Discover how to boost your Facebook ad visibility.

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7 Ways to Create an Effective Facebook Ad Campaign


social media how toAre you using Facebook ads?

Want tips to step up your game?

Facebook ads can be highly profitable, and there are countless ways to make them more effective.

In this article, you’ll find seven ways to create an effective Facebook ad campaign.

create effective facebook ad campaigns

Discover seven ways to create effective Facebook ad campaigns.

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7 Ways Your Facebook Page Can Help Your Business


social media how to

Do you have a Facebook page?

Are you using Facebook to its fullest?

There are many ways to use a Facebook page beyond simply posting updates.

In this article you’ll discover seven ways to use your Facebook page for business.

seven ways facebook pages help your business

Discover seven ways your Facebook Page can help your business.

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Advanced Facebook Ad Techniques: What Marketers Need to Know


Do you use Facebook ads?

Want to bring your Facebook advertising to the next level?

To learn how to use Facebook advertising to your advantage, I interview Jon Loomer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Jon Loomer, a Facebook marketing expert who specializes in Facebook advertising. His blog, JonLoomer.com, was the top pick in our 2014 top 10 social media blogs.

Jon explores the benefits of Facebook advertising.

You’ll discover new tools for publishers on Facebook, information about conversion tracking, custom reporting options and more.

jon loomer advanced facebook ad techniques

Listen as Jon Loomer share what marketers need to know about advanced Facebook ad techniques.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

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How To Use Facebook Ads to Promote Your Blog Content


social media how toCould you use more traffic to your blog?

Have you considered Facebook ads?

To get the most out of your Facebook marketing efforts, Facebook ads can help drive quality traffic to your blog content.

In this article you’ll discover how promoting blog content can help maintain your Facebook reach.

use facebook ads to promote blog content

Discover how to use Facebook Ads to promote your blog content.

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Facebook Ad Campaign Changes: What Marketers Need to Know


social media researchDo you use Facebook ads to boost your business?

Are you confused by the latest changes?

Recent changes made to Facebook’s ad campaign structure can affect how you set up and test your ads.

In this article you’ll discover how to set up a Facebook ad campaign in the new structure.

facebook ad campaign changes

Find out how recent changes to Facebook ad campaigns affect your marketing.

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3 Ways to Optimize Facebook Ads for Better Results


social media how toAre you running Facebook ads?

Do you want to get more out of your ads?

The right optimization can make or break your ad campaign. Target audiences, timing and ad creative are all important considerations.

In this article I’ll share three tips for making the most of your Facebook ad campaigns.

#1: Reach the Right Audience

Many marketers optimize their Facebook ads based on the soulless numbers they see on that platform, which often leads to reaching the wrong audience.

For example, when you run a campaign to increase your page likes, you only care whether your ads are increasing the number of likes. But consider that the number of likes says nothing about your fans’ relevance to your business. For all you know, a substantial portion of fans could be fake—that’s definitely not the audience you’re going for.

optimze facebook ads

Find 3 ways to optimize your Facebook ads for better results.

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