social media how toDo you have multiple business pages and ad accounts on Facebook?

Looking for a secure way to share access to them?

Facebook’s Business Manager makes it easy to give people access to your Facebook presence without sharing your password.

In this article, you’ll discover how to add your Facebook accounts to Business Manager.

account access facebook business manager

Discover how to use Facebook Business Manager to securely share account access.

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social media how toDo you want to connect with local customers on Facebook?

Have you considered targeting them with Facebook ads?

Facebook ads offer a quick, easy, cost-effective way to reach consumers in your local area.

In this article, you’ll discover how to get your business in front of local customers using Facebook ads.

target local prospects with facebook ads

Discover how to target your local customers with Facebook Ads.

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social media how toDo you use Facebook’s Ads Manager to create ads?

Have you noticed the recent changes?

In this article, you’ll discover how to navigate the updated Facebook Ads Manager and leverage its new features.

new facebook ads manager updates

Discover new updates to Facebook Ads Manager and what marketers need to know to leverage its features.

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social media how toDo you want to get your Facebook posts in front of an audience at a specific physical location?

Have you considered targeting people based on where they work?

Using workplace targeting makes it easy to get your content in front of the right people at the right company.

In this article, you’ll discover how to use workplace targeting to serve Facebook ads to people who work at specific companies.

facebook ad workplace targeting

Discover how to target business locations with your Facebook Ads.

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social media how toDo your Facebook ads generate leads and sales?

Want to scale your success with Facebook advertising?

By working with audiences and ad set structure, you can improve the performance of your Facebook ads exponentially.

In this article, you’ll discover how to use Facebook Audience Insights to improve the performance of your Facebook ads.

audience insights to improve facebook ad performance

Discover how to improve the performance of your Facebook ads.

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social media how toDo you want to reach more mobile Facebook users?

Wondering how Canvas ads might help?

Facebook Canvas lets you create full-page, interactive mobile ads that work like landing pages for tablet and smartphone users.

In this article you’ll discover how to create quality Facebook Canvas ads.

create canvas ads on facebook

Discover how to create quality Facebook Canvas ads.

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social media how toWant to use multiple images in a single Facebook ad or post?

Have you tried Facebook’s Carousel feature?

The Facebook Carousel feature allows you to publish multiple images and links in one post or ad.

In this article you’ll discover how to set up and use Facebook carousel posts and ads in your Facebook marketing.

facebook carousel content for posts and ads

Discover how to make and use Facebook carousel content in your posts and ads.

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social media how toWant to learn more about the people who make up your Facebook custom audiences?

Have you tried Facebook’s Audience Overlap?

Using Audience Overlap will let you compare your custom audiences against each other, revealing information that will help you make better decisions on where to focus ad targeting and conversion efforts.

In this article you’ll discover how to use Facebook Audience Overlap to improve your Facebook marketing.

facebook marketing audience overlap

Discover how to improve your Facebook marketing with audience overlap.

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Do you use Facebook ads?

Want to learn the latest strategies?

To discover what’s changed with Facebook ads and how to get better results, I interview Rick Mulready.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Rick Mulready, the host of the Art of Paid Traffic podcast. He’s a Facebook Ads coach and has numerous courses on Facebook advertising, including the FB ADvantage.

Rick will explore what’s changed with Facebook ads and share new strategies that work.

You’ll discover best practices for video ads, carousel ads, and more.

podcast 190 rick mulready facebook ad strategy

Listen as Rick Mulready shares what marketers need to know about adapting their strategies to recent changes in Facebook Ads.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or SoundCloud.

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