How to Improve Your LinkedIn Profile

social media how toIs your LinkedIn profile all it could be?

Are you taking advantage of some of LinkedIn’s special features?

If a social media channel isn’t working for you, you’re wasting time.

In this article you’ll discover how to optimize your own profile and find more connections using your LinkedIn network.

#1: Find Hidden User Information

Have you ever used LinkedIn’s advanced search option and gotten a result like this one?

linkedin profile with hidden info

Don’t let hidden user information trip you up.

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How to Build Powerful In-Person Networks From Your Social Contacts

social media how toWould you like to make lasting contacts from your social media friends and fans?

According to a Harvard Business Review blog post entitled, “Three New Networks for the Digital Age,” just having an online network isn’t enough.

In this post, I’ll explore steps you can take to turn those online contacts to offline business relationships. I’ll use the thought of heading to a large event or conference as the stake in the ground so you have a “when and where” for connecting with some of your online contacts.

Here are 8 things you can do to turn social media contacts into offline business relationships.

#1: Get Clear on Your Goals

Start out by using a tool like Evernote to capture some of your thoughts.

evernote

Evernote allows you to create your plans in a linear fashion.

Capture what you’re currently working on, your current goals, the people you think can help you move your goals forward and what you’re currently looking to learn. (You may or may not actually have a name for your direction, but a title will do—think of creating a networking persona.)

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6 Reasons Why BlogWorld Was Amazing

social media reviewsSetting aside the budget to go to a conference like BlogWorld and New Media Expo can be a big decision for a solo brand, a small business or a department head. It’s important to get a sense of where your money’s going, and more importantly, where the return on investment is.

I was tasked to write about this mega social media conference. Here are 6 specific things that I took away from BlogWorld 2010.

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