This Week in Social Media News: 6 Items Worth Exploring
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
SlideShare Announces Zipcast for Live Web Meetings: This new tool allows you to run live video meetings alongside your SlideShare presentations. The video quality is basic but it’s easy to use. Zipcast is integrated with social media buttons, offers a live-stream chat feature and allows up to 5000 participants. Zipcast’s basic public meetings are free and there’s a paid ad-free version which allows password-protected meetings. This could be an interesting way for some businesses to start web broadcasting. How will you take advantage of this new platform?
Call a live virtual meeting to review your SlideShare presentation by video and use the chat feature to communicate with the attendees.
A Comprehensive Guide to the New Digg
When social networks release a new version of their platform, the changes range from design to functionality. Digg has done a drastic overhaul to both.
Here is a look inside the new Digg – from the first login to submitting stories, advanced features, best practices and some things to consider.
A look at the login screen for the new Digg.com.
3 Real-Time Search Engines Discover Social Media Trends
Google and Yahoo transformed how we find information. But now social media is creating real-time content that requires special search engines.
As online publishing platforms and social networks have exploded in popularity, there is a new need to aggregate and search the dynamic “real-time” web.
New platforms hold much promise for marketers who want to understand trends and customer problems in real time. In this article I review three of the top real-time search engines (in no particular order), and each has a unique profile that fits certain use cases particularly well.
The New Digg: A Video Interview
In this video I interview Emily Crume, a sales executive at Digg. Emily shares how Digg has changed recently and how it’s now more accessible to the everyone.
For example, with the New Digg you can now automatically submit your blog posts to Digg. Brands are encouraged to create brand profiles and become thought leaders through their presence on Digg.
Watch the video to hear how this New Digg works and be sure to check out the takeaways below.
What the New Digg Means For Your Business
Digg has been notorious for driving a server-crashing influx of traffic to web properties worldwide. The social news site has been able to drive anywhere from 1,000 to over 1.3 million page views in mere days.
Reportedly 70% of Digg’s user base have blogs, which when promoted to popularity are picked up by other bloggers, driving additional traffic. This helps websites attain additional exposure.
Why the New Digg for Your Business?
The new Digg will allow publishers to grow a targeted following much like Twitter, without having to promote content to Digg’s front page. When you submit (or Digg) your content, it will be exposed to your following on their My News page (see below).
Three Free Social Monitoring Tools Worth Exploration
We live in a world where the entire globe can have access to your name, IP address, photo and all of your public information with a simple search.
Now social media takes it one step further. I not only can find your past exploits online, but I can hear the conversations that the entire globe is having about you, right now, with a simple click (and maybe some typing too).
Twazzup, Addict-o-matic and SocialMention are three free platforms that allow you to measure your social media mettle—or more simply put, see all of the buzz or conversations surrounding your brand online, at any time. Never heard of these platforms? No worries, I’ve got your back!
9 Ways to Use Social Media to Inspire Your Writing
Whether you’re a personal blogger, business blogger, article marketer, copywriter, novelist, poet, student writing an essay or any other form of writer, social networks provide a vast array of ways to get inspired to write.
This can be considered one of the best ways to beat a case of old-fashioned writer’s block. You just need to know where to look and set up some channels to provide at-your-fingertips-access when you need it.
Here are nine ways to use social media to find writing inspiration.
Facebook Integration is the Future (a Jesse Stay Interview)
In this video I interview Jesse Stay, co-author of I’m On Facebook Now What? and founder of SocialToo. Jesse talks about Facebook and how Facebook Connect can help you build a stronger online community.
You’ll also hear about Jesse’s Twitter strategy using multiple Twitter accounts and the tools he uses to stay on top of social media. Be sure to read the takeaways below.
Study Highlights Growing Social Media Addiction
Are you addicted to Facebook or Twitter? As social media continues to grow, details are starting to surface about people’s behaviors and consumption of information in the social space.
As marketers learn more about the “how, when and where” of social users, we can better understand how to optimize our marketing efforts.
Here are two studies that drill down on “how we act” and “what we want” in the world of social networking.
#1: Are We Addicted to Social Media?
A recent independent study by Retrevo Gadgetology revealed some interesting stats about our love for social media sites. The study asked 1,000 users the “when, where and what” regarding social media sites like Twitter and Facebook. The stats suggest we just might be completely addicted to social networking (raise your hand if you tweet from the bathroom!).
19 Tips for Driving Traffic to Your Blog
It’s the the perennial quest. How can you get more traffic to your site?
After all, without a steady stream of traffic to your blog, there’s little opportunity to engage your audience and convert readers to raving fans.
Methods change and evolve over time. When I wrote my first “how to drive traffic” post about five years ago, the list looked a lot different. There was no Twitter, no Facebook, no social sharing buttons, and no retweet button.
