How to Create Awesome Online Videos: Tools and Software to Make it Easy

social media tools

Do you want to use video to market your business online?

Are you looking for video tools to get you started?

With today’s tools, creating professional video is easier than you think.

In this article you’ll discover tools and resources to create videos that you can use to market your business right now.

#1: Do It All on Your Apple Device

The newest versions of Apple’s iPhone and iPad let you shoot 1080p, HD-quality video using iMovie—their free, built-in moviemaking software. iMovie is fairly simple to use and lets you to create slick videos and upload them to YouTube or Vimeo on the spot.

Before you jump into moviemaking, first make sure you have a method for holding the iPhone or iPad steady. (Nothing is more distracting than a shaky camera!) Use an after-market tripod attachment or add-on to ensure you get steady shots with your mobile device.

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How to Create and Promote Explainer Videos

social media how to Are how to videos part of your social marketing?

Are you looking for tips to improve the creation and promotion of your videos?

Explainer videos are a new trend in how to videos. They help your customers and promote your product or service.

In this article, you’ll find out what explainer videos are and how to use them in your marketing.

Why Explainer Videos?

Video is one of the most powerful forms of social media content. If you’re not sharing video, but your competitor is, then they have a persuasion tool you don’t. You need video if you want to get in the game, and explainer videos are an easy way to do that.

Explainer videos are exactly what they sound like. They’re short videos (ideally 60-90 seconds) that begin with a customer problem and end with the solution to that problem.

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YouTube Success: How to Create a Successful YouTube Channel

Do you use video in your marketing?

Are you wondering how YouTube can help promote your business?

To learn about how to get started with marketing your business with YouTube, I interview Gideon Shalwick for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Gideon Shalwick, an online video marketing expert. His blog and YouTube channel help businesses understand how to achieve success with YouTube. He also wrote the ebook Rapid Video Blogging.

Gideon shares why YouTube is increasingly important for your business.

You’ll learn about the strategies you need to succeed and how to promote your videos to grow your audience.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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Creating Persuasive Videos: How to Move Viewers to Action

Do you create marketing videos?

Are you wondering how to get people to go from passive observers to active participants?

To learn how to create videos that people want to watch and get them to take action, I interview James Wedmore for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview James Wedmore, author of The YouTube Marketing Book, founder of Video Traffic Academy and–in my opinion–one of the smartest video marketers on the planet.

James shares his knowledge and experience on video creation and taking your viewers to the next level.

You’ll learn the 5 important elements of what goes into persuasive video.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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Viral Videos: How to Create and Promote Videos People Love

Do you struggle to create and promote videos?

Are you wondering how to make videos that go viral?

To learn about the creative process of coming up with video ideas and making them happen, I interview Mark Malkoff for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael StelznerThe Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Mark Malkoff, a comedian and filmmaker.

Mark shares his love and passion for creating videos and several amazing stories behind his viral videos.

You’ll learn about his process for creating video and how to get traction.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSSStitcher or Blackberry.

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