Selling With Social Media: A New Direction for Businesses

Do you use social media to grow your business?

Are you wondering how social media can help you sell more products and services?

To learn about why you need to rethink the sales process in this social age, I interview Tom Martin for this episode of the Social Media Marketing podcast.

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Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Tom Martin, author of The Invisible Sale: How to Build a Digitally Powered Marketing and Sales System to Better Prospect, Qualify and Close Leads. His agency is Converse Digital.

Tom shares the concept of painless prospecting and propinquity.

You’ll learn how to succeed in the changing social media sales landscape, and how your business can embrace these new strategies.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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Following Your Passion: How Content Can Help You Grow

Do you follow your passion?

Are you wondering if there might be a link between content and living your dreams?

To learn how publishing content can get you to where you want to be, I interview C.C. Chapman for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview C.C. Chapman, co-author of Content Rules. He’s also a blogger at Digital Dads, a photographer, a long time podcaster and founder of the Cleon Foundation (an agency focused on causes). His newest book is Amazing Things Will Happen.

C.C. shares his story of how creating content about his passions has helped him gain the success and audience he has today.

You’ll learn how to follow your passions, while achieving your goals.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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Blogging Success: How to Create Content People Love

Do you want to drive more traffic to your website?

Would you like to create content that people would go crazy for?

To learn the secrets of attention-grabbing blog posts that generate traffic, I interview Michael Hyatt for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael StelznerThe Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Michael Hyatt, author of Platform: Get Noticed in a Noisy World, former CEO of Thomas Nelson Publishers, and the host of the This Is Your Life podcast.

Michael shares his experiences as a successful blogger and content creator.

You’ll learn why headlines and photos are the most attention-grabbing aspects of your articles.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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3 Ways to Create Highly Valuable Blog Content

social media how toDo you struggle coming up with content ideas for your blog?

Or maybe you create plenty of blog posts, but they get few views and even less engagement?

If you find that creating engaging content is challenging, keep reading.

This article will identify some of the best tips, tools and tactics for creating blog content that helps grow your business.

#1: Be the resource your customers really need

What’s your ideal customer’s biggest problem? Your blog is not about your business, it’s about your customers.

If you want to attract and engage your prospects and lead them down the sales funnel, you need to focus on them and their problems.

The more you create content that helps your prospects succeed, the more engaged they’ll become with your blog.

So how do you know what your audience is struggling with?

Ask.

If you’ve been in business for a while, chances are you already know a lot of what your customers are struggling with.

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What Old McDonald Can Teach You About Social Media

social media viewpointsThe average American is hit with an average of 4,000 promotions every single day. And most people ignore almost all of the ads.

Consumers have developed extremely sophisticated filters. As a marketer, you’re fighting that filter every day.

What if you could take the filter out of play altogether? You can. Here’s how:

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