But first, itâ€™s easy to pigeonhole WWE as fringe cable channel with a small group of die-hard fans, but you likely donâ€™t know all the factsâ€¦
â€œWWEâ€ ranked #3 for most searches on Yahoo! in 2009, behind only Michael Jackson and Twilight. (As I write this, WWE is the top-trending search term on Yahoo!) And WWE.com has more than 14 million average monthly unique visitors worldwide.
More significantly, WWEâ€™s own social networking site has 610,000 registered users who participate in forums, comment on blogs, and consume the millions of photos and videos that WWE updates continuously.