Google+ Marketing Tactics: How to Promote Your Content on Google+

Do you use Google+ for business?

Are you wondering how to promote your content on Google+?

To learn about Google+ tactics that are available to marketers, I interview Lynette Young for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Lynette Young, author of Google+ for Small Businesses. Her agency, Purple Stripe, helps businesses thrive with social media. Lynette is a Google+ marketing expert who has more than 1.5 million followers on Google+.

Lynette shares why she got hooked on Google+, and how businesses can use the tools available to succeed on the platform.

You’ll discover how to get your content to show up in Google, and how Google+ users are different than Facebook users.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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How to Promote Your Content With Social Media

social media how to Do you put a lot of time and effort into the content you create?

Do you want that content to be seen by as many people as possible?

A master chef can present the same meal in 100 different ways, and you can do the same thing with your content.

In this article, I’ll show you the best practices of presenting the same piece of content in multiple ways on the same networks.

#1: Feature It on Facebook

Facebook offers you three different ways to post your content: links posts, posts with images and video/rich media. Let’s dive into your options with the different post formats possible.

Facebook Link Posts

A link post is when you want to share a link in your Facebook update. Did you know that you’re able edit the headline, link description and preview image on any link post?

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7 Tips for Making Your Blog a Content Marketing Magnet

social media how toDo you have a business blog?

Are you happy with the marketing role your blog plays?

Many businesses consider blogs “a cost of doing business,” or code for “We’re not sure what it does but we’re afraid to stop doing it.”

In this article I will explore why and how to make your blog the hub of your content marketing plan?

Why make your blog your content marketing hub?

To put a slightly different spin on what Chris Brogan says, blogs are your home base; they are at the center of your content marketing system.

Whether you’re a small business or a Fortune 100 company, blogs should be at the heart of your content marketing because blogs fuel social media, search optimization and the sales process.

The top five reasons to use a blog as your content hub are:

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