Engagement: How to Create a Loyal Audience That Loves You

Is audience loyalty important to your business?

Are you wondering how you can increase your audience loyalty through engagement?

To learn the importance of engagement, I interview Danny Iny for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Danny Iny, author of Engagement from Scratch! He is also the founder of Firepole Marketing and host of the Connect, Engage, Inspire podcast.

Danny shares his techniques for increasing engagement, which engenders loyalty in his audience.

You’ll find out how to define engagement in your business, the benefits of it and how to get started.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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26 Ways to Create Engaging Content

social media how toAre you looking to create content that engages?

Does your content connect with people and encourage them to engage?

In this article I’ll show you 26 ways to make content that engages people, in an A-Z guide of tips.

#1: Authors Matter

Written content doesn’t exist without authors, whether constructing 140-character posts or 1000-word articles.  Not only do you want people who can write well (e.g., clear points, proper spelling and grammar, active voice), you need writers and team members who can think strategically about the content that will resonate most with your audience.

content creation

Creating good content is important for social media engagement.

We’ll talk about more specifics as we go down the list. For now, think strategy.

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