How to Launch: Social Techniques for Building a Successful Launch

Do you want to launch a product or service to your existing audience?

Are you wondering how to get people involved and excited?

To discover how to create a successful launch, this episode of the Social Media Marketing podcast goes deep on the subject.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode the tables are turned. Cliff Ravenscraft, popular podcast producer and host of Podcast Answer Man, interviews me!

You’ll learn the different ways you can get people involved in a successful launch and how to create a buzz around a new product or service.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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Starting a Podcast: What You Need to Know to Succeed

Do you listen to podcasts?

Are you interested in starting your own podcast?

To learn why you should start a podcast and what you need to know to get started, I interview Cliff Ravenscraft for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Cliff Ravenscraft, the world’s leading evangelist on podcasting and founder of Podcast Answer Man.

Cliff shares his knowledge and experience of hosting many different podcasts.

You’ll learn practical tips and advice you can use to start your very own podcast.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSSStitcher or Blackberry.

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5 Social Media Tips for Finding and Engaging Your Target Audience: New Research

social media researchDo you know where your customers and prospects spend time online?

Marketers have long relied on market research to determine where to spend their advertising dollars on television, radio and print advertisements.

In the last few years, research organizations have begun providing intelligence on how consumers behave on social networks.

The following article is based on new social media research studies.

These findings will help you better strategize your company’s social efforts to match your customers’ behaviors.

#1: Know Where Your Customers Spend Their Time

Three recent research studies show active Internet users spend anywhere from 16% to nearly 25% of their online time on social networks.

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Podcasting for Business: What You Need to Know

social media expert interviewIn this video I interview Cliff Ravenscraft, podcast producer and founder of Podcast Answer Man.

Cliff explains why businesses need to consider getting into podcasting and the opportunities podcasting offers.  He tells you how to share your expertise on podcasts to bring in more business.

Be sure to check out the takeaways below after you watch the video.

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