social media toolsWant to improve your LinkedIn marketing?

Are you interested in the latest tips and tools?

LinkedIn is one of the most effective platforms for expanding your reach and improving your business results. We asked social media experts for their hottest LinkedIn tips.

Here’s what they had to say.

linkedin marketing tips from experts

Discover eight LinkedIn marketing tips from the experts.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Expands its Advertising Platform to All Companies:  As Instagram continues to build its ad platform, it is “focused on three key areas: Expanding ad offerings to include action-oriented formats, enabling more targeting capabilities, and making it easier for businesses large and small to buy ads on Instagram.”

Instagram Expands Ad Platform

In the coming weeks, “people will be able to learn about a product or service and then take action directly from an ad to sign up on a website, buy a product, or download an app.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Twitter Unveils Audience Insights Dashboard: “With audience insights, you can easily discover valuable insights about your followers and the people who have engaged with your organic Tweets. You can also identify new, relevant audiences to target for an upcoming campaign.”

Twitter Unveils Audience Insights

“Your audience insights dashboard provides aggregate information about user demographics, interests, purchasing behavior and more.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Pinterest Announces Cinematic Pins: Pinterest unveils its “newest, most beautiful type of Promoted Pin. Controlled through scrolling, these motion-based Pins are true thumb-stoppers.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Carousel Ad Format is Now Available for Mobile: “Given the success of carousel link ads”, Facebook is extending the format to mobile app ads as well.

Facebook Carousel Ads for Mobible

Since being introducing on Facebook,”advertisers have seen carousel link ads drive 30-50% lower cost-per-conversion and 20-30% lower cost-per-click than single-image link ads”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Native Ad Tools: Facebook is offering “new native-focused tools to help publishers more easily implement native ad formats: native ad templates, native ad management tools and horizontal scrolling for native ads.”

Facebook Native Ad Tools

Facebook’s new “native ad templates are based on common ad format sizes and native ad best practices.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Messenger Introduces Video Calling: “Now you can have face-to-face conversations with your friends and the people you care about, via Messenger.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Updates Direct Message: Twitter has changed “how direct messaging works so that it’s even easier for you to communicate one-to-one or with a chosen group of people, anywhere in the world.”

Twitter Makes Changes to Direct Message

Check out the new Twitter Direct Messages. The changes include “a new Direct Message button on profile pages on Android and iPhone.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Introduces LinkedIn Elevate: LinkedIn Elevate is “a new product that helps companies and employees curate high-quality content, share easily to social networks and measure the impact.”

LinkedIn Elevate

“LinkedIn Elevate combines algorithmic recommendations from LinkedIn Pulse and Newsle, and human curation, to equip employees with a ready stream of relevant content they can share.”

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