8 Easy Twitter Monitoring Ideas
You’ve likely heard stories about how big companies are using Twitter as a powerful listening tool. And although Chris Brogan has been telling us to grow bigger ears for a while, what are you actually doing about it?
Do you want to improve your Twitter listening skills? Here’s a closer look at how to monitor your brand, yourself or your competitors using Twitter (and you don’t need to be a big business!).
Why Is Twitter an Ideal Listening Tool?
Here’s why Twitter is one of the best social media platforms for listening:
How to Market Your Business With Twitter Lists
Twitter is a networking haven for businesses. But is there an easy way to draw the right people to you with Twitter?
The answer is yes and there’s a great Twitter feature that can help you: Twitter lists. Twitter lists can grab the interest of people you most want to meet, help you make a great first impression and can help you with marketing segmentation.
Below I’ll show you some unique ways to use Twitter lists. But first…
7 Ways Posterous Improves Your Social Media Presence
Posterous is a social media platform where it’s very easy to post just about anything—photos, videos and words. You can set up your account and publish content simply by sending an email. Yes it’s that simple!
Posterous is known as the most “social” networking place of social media. It’s also the ideal solution for sharing content that’s too long for a tweet and too short for a blog post.
There are many different reasons and motivations to create a free Posterous account. Let’s have a look at the 7 most common reasons for businesses to use Posterous.
How to Connect Globally With Social Media
Do you know how to use social media to target a global audience? After all, social media provides a low-cost solution to engage your prospects, customers and partners located in different regions of the world.
As Scott Monty, head of social media for Ford Motor Company, says, “U.S. brands looking to leverage social networks internationally know that while their messages need to stay consistent regardless of the region, the language, cultural reference points, platform and tactics, all need to be tailored for each market.”
He continues, “Whether it is customer service, IT, HR or product development, there are a number of uses for social media. And when you add to that all of our constituents—customers, employees, shareholders, dealers, retirees—it becomes a very complex assignment.”
Here’s a look at a few of the difficulties and how you can overcome them…
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How to Drive More Customers to Your Local Business With Social Geotagging
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