4 Tips to Better Manage Multi-Author Blogs


social media how toDo you have more than one person writing for your blog?

There are a number of unique challenges when it comes to writing content for multi-author blogs.

For example, you may be in a position where you need to give feedback to your contributors, or you may be wondering how to leverage the audiences of your individual writers to drive more overall traffic to your blog.

Here are 4 power tips you can implement on your blog to make sure your writers get the feedback they need and provide your blog maximum exposure at the same time.

#1: Use a Screenshot Utility to Provide Feedback to Writers

On a typical WordPress blog, you can see a revision history for any given article. That’s a list of versions of the article being written, based on incremental changes that are made from one version to the next.

revision history

Revision history for a WordPress blog article.

The trouble is, although these versions give you the time and date that changes were made, they don’t tell you the actual changes that were made.

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22 Top Blogging Tools Loved by the Pros


social media toolsDo you blog?

Looking for exciting new tools to simplify the blogging experience? If so, keep reading.

We decided to get the scoop on today’s hottest blogging tools.

We asked 22 pros to share their favorite new finds. Here they are…

#1: InboxQ

Mitt Ray

Mitt Ray @MittRay

A great blogging tool I discovered a few months ago is InboxQ. I like it because it helps me come up with better blog topics. This tool helps you find questions people are asking on Twitter.

InboxQ lets you create campaigns with different keywords. Usually the best thing to do is to create campaigns with keywords from topics you specialize in. So when someone asks a question with those keywords, you will be updated about it and you can answer the question.

You can work on these questions and come up with better blog topics in your area of specialty. For example, I have two campaigns: one on white papers with keywords like white paper, whitepaper, etc., and the other on social media with keywords like social media, Twitter, Pinterest, Facebook, etc.

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How to Build a Platform and Get Noticed in a Noisy World


social media expert interviewIn this video I interview Michael Hyatt, chairman of Thomas Nelson Publishers and author of the hot new book called Platform: Get Noticed in a Noisy World.

Michael shares how to grow your own platform. You’ll also discover insights behind his success and how to accelerate your business growth.

Be sure to check out the takeaways below after you watch the video.

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4 Ways to Create Content That Sells


social media how toLet me just cut to the chase here: When it comes to business blogging, there is content, and then there is content that sells.

Ask any business owner or marketer which they’d prefer and the obvious answer would be the latter.

The fact is, all the business blogging in the world doesn’t help a bit if it’s not increasing sales. Make no mistake—a business is a business and it needs to make money.

In this article I’ll discuss 4 ways companies can create blog content to bring in more sales. Adapt the principles here to your industry or niche to get more business with your company’s blog.

Here goes…

#1: Teach With Story and Sell With Subtleness

Of all the things I’m going to discuss in this article, teaching with story and selling with subtleness is really the most important. It’s incredibly underutilized by businesses around the world.

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19 Ways to Build Relationships With Blog Comments


social media how toHave you ever left a comment on a blog?

How do you feel when the author replies?

As we’re all ushered into this age of social media, each and every one of us is looking for ways to form stronger relationships with our audience, especially with current and potential customers.

There are many ways to discuss how to cultivate and build relationships. I want to focus on blog comments—an often poorly understood and very underutilized tactic by individuals and businesses.

blog comment

Focus on your blog commenting strategy to build relationships.

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5 Tips to Becoming a Top Blog in Your Industry


social media how toHave you ever dreamed of becoming one of the top blogs in your space?

Are you wondering how some bloggers find success and why others struggle to survive?

If so, keep reading as I reveal five tips and techniques that have helped large blogs (such as Social Media Examiner) grow into influential and widely read publications.

First, Rethink What it Means to Blog

When I started Social Media Examiner back in October 2009, I made the decision not to call our site a blog.

Instead, I opted for the phrase online magazine.

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5 Creative Tips to Increase Blog Traffic and Boost Your Business


social media how toDoes your business have a blog?

Is it working for you?

If you said “no,” I wouldn’t be surprised.

But it doesn’t need to be that way.

Keep reading to discover why many blogs fail and what you can do to boost your traffic and brand.

What’s Wrong With Blogs?

This platform, if done properly, can generate tremendous traffic, leads and sales for your business that you otherwise would not have had.

Unfortunately though, most businesses do not blog well. Why? Because they refuse to think like a consumer.

They refuse to tell consumers the answers to the questions they most want answered. And it is because of this approach we so often hear the phrase, “Yeah, our company tried blogging, but it didn’t work for us.”

I own a swimming pool company, and when the economy crashed in 2008, it was our blog that really saved our business.

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How to Develop a Successful Multi-Author Blog


social media expert interviewIn this video I interview Joe Pulizzi, author of Managing Content Marketing, co-author of Get Content Get Customers and founder of the Content Marketing Institute.

Joe shares the story behind the Content Marketing Institute and explains why content marketing is not a fad and is here to stay.

You’ll also learn how a multi-author blog can help your business and what you need to know to develop one.

Be sure to check out the takeaways below after you watch the video.

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How to Use Content to Increase Your Sales


social media expert interviewIn this video I interview Marcus Sheridan, the founder of The Sales Lion and River Pools and Spas.

Marcus shares the content strategy he used to increase sales for his pool business.  He shows the connection between your blog content and your business growth.

You’ll also discover why content is the soul of your business and is the best sales tool you own.

Be sure to check out the takeaways below after you watch the video.

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