Do you want to improve the experience for readers?
In this world of instant gratification, speed of content delivery really can impact your business.
Keep reading to discover ways to increase the speed of your website.
Why Website Speed Is Important
First impressions matter.
One way to see how fast your website is loading is to use Pingdom.
When new visitors come to your site, the first thing they notice is the load speed and then the design.
Are you looking for exciting tips to streamline your blogging experience?
If so, keep reading.
We spoke with 21 top experts to find the hottest business blogging tips you need to know today.
Here they are…
#1: Treat Each of Your Articles as a Product
Here is a tip that completely changed my blogging game recently. A friend sent me an email, stating that the quality of the posts on our Buffer blog was declining—and yes, she was right!
Since then, the whole team sat down and rethought our blogging strategy from scratch. What we came up with is something very simple, yet extremely powerful: Treat each of your articles as a product.
Since we started to do this, our traffic and our comments are going through the roof, and our overall feeling of happiness is too. Here are some of the points we derived from this:
- A product is only useful if you know others want it. Validate an idea for a blog post in the same way. For example, before posting an article, we tweeted a question about whether anyone was interested in learning more about multitasking. The outcome? They sure were, and the post was a big hit.
- A product is something that people would potentially pay for. Would they also pay for your articles? Simply starting to think, “Would anyone pay for reading this?“, immediately changed the quality. We started to add research on topics instead of just opinions, many more examples and in-depth coverage. That’s the only way we could provide value that someone might pay for (even though we don’t charge for it).
- A product needs continual iteration. So does a blog post. Hit Publish, even if you have grammar mistakes, formatting errors and so forth. You can correct these things along the way. We had also neglected to reply to comments, which triggered less overall engagement such as tweets and shares. The simple solution—don’t!
Most bloggers quickly discover that posts that contain lists are popular.
Unfortunately, list posts usually require a lot of work to write and are rarely updated after they’re published.
What if there was an easy way to create list posts and keep them up to date?
List.ly can help you do this. Plus List.ly offers you a welcome bit of social interaction.
Create a Community-Driven List Post
List.ly is a collaborative list-building tool. You create the initial list on the List.ly website and you can embed it as part of your blog post. Embedding means that it appears as if it’s in your blog post, but it still resides on List.ly.
What’s cool is that your community can then add and/or vote for items on the list. This can be a useful tool to engage with your community and discover more about their interests.
Are you trying to figure out how content can improve your sales?
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Marcus Sheridan, founder of The Sales Lion and author of the ebook Inbound and Content Marketing Made Easy.
Marcus shares insights into the struggles marketers have to get results from business blogging. You’ll learn what to focus your efforts on and a few simple tactics that will work.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Or maybe you create plenty of blog posts, but they get few views and even less engagement?
If you find that creating engaging content is challenging, keep reading.
This article will identify some of the best tips, tools and tactics for creating blog content that helps grow your business.
#1: Be the resource your customers really need
What’s your ideal customer’s biggest problem? Your blog is not about your business, it’s about your customers.
If you want to attract and engage your prospects and lead them down the sales funnel, you need to focus on them and their problems.
The more you create content that helps your prospects succeed, the more engaged they’ll become with your blog.
So how do you know what your audience is struggling with?
There are a number of unique challenges when it comes to writing content for multi-author blogs.
For example, you may be in a position where you need to give feedback to your contributors, or you may be wondering how to leverage the audiences of your individual writers to drive more overall traffic to your blog.
Here are 4 power tips you can implement on your blog to make sure your writers get the feedback they need and provide your blog maximum exposure at the same time.
#1: Use a Screenshot Utility to Provide Feedback to Writers
On a typical WordPress blog, you can see a revision history for any given article. That’s a list of versions of the article being written, based on incremental changes that are made from one version to the next.
In her ponytailed debut on the Block Blog, Crawford asked her, “Madeleine, do you know how to fix a laser aimer?”, to which she confidently replied, “Yes!”
The pair then demonstrated with charming aplomb a simple troubleshooting tidbit for Block’s medical imaging equipment customers.
In this video I interview Pat Flynn, founder of Smart Passive Income.
Pat tells the story behind his successful online business and shares the importance of the role podcasting plays in connecting with his blog audience. You’ll also discover why podcasting adds value to your online presence.
Be sure to check out the takeaways below after you watch the video.
The best way to gain email subscribers is to deliver great content via your blog.
Here are seven great WordPress plugins to grow your email subscribers and let you focus on delivering great content.
#1: Pippity Customized Popups
Popup boxes that appear when readers are browsing a website can get you more email subscriptions when they are used correctly.
But they can also annoy users, so they need to be handled with care and tweaked for your audience.
Pippity allows you to do this. Pippity provides you with the configuration options necessary to ensure that popups are delivered in the most unobtrusive and beneficial way to your users.