How to Keep Readers Coming Back to Your Blog
Blogs are the most powerful marketing tool you can use to attract leads and new customers, as well as increase visibility in your marketplace.
But what makes one blog successful and another mediocre? The majority of “so-so” blogs lack one or more of four important elements… In this article I will introduce the CODA system and how it can driven traffic and engagement with your readers.
Some bloggers may be writing well, posting relevant and valuable content on a regular basis, but they aren’t encouraging reader interaction. Or they might have built a blog whose purpose isn’t evident.

How One Man Used Social Media to Raise $91,000 for Charity
The Big 4-0. For most, turning 40 inspires something big.
For Danny Brown, it wasn’t a sports car, Vegas trip or marathon run. He was inspired to set a different challenge for himself—to bring people together and raise money for worthy causes. And the response was very unexpected…
To celebrate his 40th, Brown and his wife spent a few days at Niagara Falls. Taking a break at a local café, they noticed an elderly woman come in by herself and order ice cream.
Brown wondered about her story.
After he and his wife headed home, Brown couldn’t stop thinking about the lonely-looking woman in the café—and regretted not talking with her.

Social Media Funnies: If Cavemen Were Bloggers…
Blogging is a huge global phenomena. But new pictures reveal it’s been around a lot longer than anyone realized.

Reaching Millions With Twitter: The Whole Foods Story

Have you ever wondered how a business handles more than a million Twitter fans? Want the inside scoop from the largest retailer on Twitter?
Even if you’re a small business, there’s some great insight to be gained from Marla Erwin, Interactive Art Director for Whole Foods Market. Marla was instrumental in creating Whole Foods’ acclaimed social media program and the results have been phenomenal! For example, in the first year, Twitter.com/Wholefoods gained a million Twitter followers. It has now surpassed 1.75 million people.
If you’re not familiar with Whole Foods, it’s the leading natural and organic food store in the world with nearly 300 locations in North America and the United Kingdom.
Whole Foods Market is the most popular retailer on Twitter and is a leading example of Twitter’s power to build millions of relationships a single customer at a time. Here are key excerpts from our interview (you can listen to the entire exchange at the end of this article).

7 Essential Design Elements for Great Business Blogs
When people hear the word design, they sometimes think only of making something look good, using colors and graphics to add interest. But on the web, and especially on a blog, design has a purpose: to grab readers when they arrive, make it easy for them to get what they want, and create trust through a consistent and professional look.
A well-designed business blog:
- Uses visual interest to make posts easy to read
- Brands your business in a consistent way
- Places useful information in places where it is easy to find
- Isn’t cluttered with things that aren’t helping you promote your business
- Makes it easy for readers to do what you want them to do
Top 10 Social Media Blogs – The 2010 Winners
Social media is the talk of the planet. But where do you go to learn the best tips and tactics? Look no further…
Tons of nominations came in. Our panel of social media experts carefully reviewed the nominees and finalists. What follows are the winners of Social Media Examiner’s Top 10 Social Media Blogs for 2010.
If you’re looking to reap the rewards of social media, these rich blogs need to be at the top of your reading list.
13 Ideas to Inspire Your Blog Content
As a blogger have you ever thought, “I don’t know what to write about!” or “How am I going to come up with fresh content for my blog three times a week?”
This article will provide you unique ideas that will help you keep pumping out great content.
The following 13 content ideas are designed to help save you time and stimulate some new ideas.

Top 5 Social Media Articles from 2009
The year is coming to a close and there’s been lots of great social media content developed.
Here are our top five articles (in order of popularity) from this year…
#1: Five Must Read Social Media Marketing Studies
Here’s a quick overview of the this article:
Study 1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly
The study by eMarketer found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage will reach 26 million U.S. adults in 2010, a further 44.4% climb.“
What Are Your Social Media Plans for 2010?
From the entire team at Social Media Examiner, we’d like to wish you a Merry Christmas and Happy New Year (be sure to check out the videos below)!
As December is coming to a close, you’re likely thinking about next year. What are your hopes and plans for 2010 (on a personal or business level)?
I’d like to encourage an open discussion right here in the comment section.
Also, here’s a little video directly from the Stelzner household, wishing you a wonderful holiday season:
Also, the team over at Hubspot put this really cool holiday greeting together that I know you fellow bloggers will appreciate:
7 Ways Posterous Improves Your Social Media Presence
Posterous is a social media platform where it’s very easy to post just about anything—photos, videos and words. You can set up your account and publish content simply by sending an email. Yes it’s that simple!
Posterous is known as the most “social” networking place of social media. It’s also the ideal solution for sharing content that’s too long for a tweet and too short for a blog post.
There are many different reasons and motivations to create a free Posterous account. Let’s have a look at the 7 most common reasons for businesses to use Posterous.








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