How to Build a Blogging Team


social media how toAre you struggling to publish regularly to your blog?

Have you thought about bringing in other writers?

With a team of bloggers, you can share the workload and keep your blog updated with fresh content.

In this article you’ll discover how to set up and support a blogging team for your business.

build a blogging team

Discover how to build a blogging team.

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How a Blog Launched a Movement: The Vani Hari Story


Do you have a blog?

Want to use your blog to inspire change?

This episode explores how a blogger followed her passion and grew a mega following in a few short years.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

Join me as I interview Vani Hari, who is known online as the Food Babe. Her popular blog, FoodBabe.com, focuses on healthy eating. She’s built a large platform through articles and videos that investigate unhealthy ingredients in food. Her new book is called The Food Babe Way.

In this episode Vani will share how she got started with her blog and built her following.

You’ll discover how to apply Vani’s lessons and journey to your own business blog.

podcast 148 vani hari how a blog launched a movement

Listen as Vani Hari shares how a blog launched a movement.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

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Top 10 Social Media Blogs: The 2014 Winners!


Are you looking for some good social media blogs to read? Look no further!

Our fifth-annual social media blog contest generated over 600 nominations.

Our panel of social media experts carefully reviewed the nominees and finalists. Each of the social media blogs were analyzed based on a number of factors, including content quality, post frequency and reader involvement.

With that in mind, here are 10 social media blogs to put at the top of your reading list.

#1: Jon Loomer

Jon Loomer consistently delivers long-form articles, videos and detailed educational content that share an impressive depth of Facebook marketing knowledge.

jon loomer blog

Jon Loomer’s blog is enthusiastic, helpful, detailed and well-illustrated.

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How to Generate More Leads With Your Blog: 5 Tips


social media how toDoes your business have a blog?

Would you like your blog to bring in more leads for your business?

You already know you need to create awesome blog content, but there’s more to business blogging than just that.

You also need to include a few tactics to help you bring in the leads you want.

Here are some useful tactics to entice and capture leads used by top marketing business blogs!

#1: Place Opt-In Forms Around Your Blog Content

There are several areas on your blog that you can use to introduce visitors to calls to action such as free trials, free consultations or a simple mailing list opt-in form. These areas include your header, sidebar, the end of blog posts, your About page and your footer.

Unbounce, a landing page software creator, encourages people to try their software or sign up for their mailing list in their sidebar and post footers.

unbounce options

Unbounce has lead generating calls to action in their sidebar.

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7 Tips for Making Your Blog a Content Marketing Magnet


social media how toDo you have a business blog?

Are you happy with the marketing role your blog plays?

Many businesses consider blogs “a cost of doing business,” or code for “We’re not sure what it does but we’re afraid to stop doing it.”

In this article I will explore why and how to make your blog the hub of your content marketing plan?

Why make your blog your content marketing hub?

To put a slightly different spin on what Chris Brogan says, blogs are your home base; they are at the center of your content marketing system.

Whether you’re a small business or a Fortune 100 company, blogs should be at the heart of your content marketing because blogs fuel social media, search optimization and the sales process.

The top five reasons to use a blog as your content hub are:

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Top 10 Social Media Blogs: The 2013 Winners!


Are you looking for some good blogs to read? Look no further!

Our fifth-annual social media blog contest generated over 750 nominations.

Our panel of social media experts carefully reviewed the nominees and finalists, analyzing the quality of their content, the frequency of posts and reader involvement (among other things).

With that in mind, here are 10 blogs that need to be at the top of your reading list.

#1: Social Fresh

Social Fresh, the brainchild of Jason Keath, provides quality social media content from a community of bloggers.

social fresh1

Social Fresh is an excellent blog with an engaging editorial calendar.

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26 Essentials for Blogging Success: What You Need to Know


social media how toDo you want to be a more successful blogger?

Are you keeping up with the newest developments in blogging?

Whether you are new to blogging or you have been blogging for years, you will find insight in this article.

It covers 26 blogging essentials, in an A–Z tour of the blogosphere.

Each one has a full explanation, along with a link to further reading in case you want to know more.

Note: For simplicity’s sake, I assume you’re using WordPress as your blogging platform. Many of these essentials, though, apply to other blogging platforms as well.

#1: Akismet: Anti-Spam Plugin

One problem that every blog faces is spam. Shady Internet marketers will attempt to promote their products through spam comments and trackbacks, which create a poor impression for your readers. (Imagine seeing a building covered in graffiti and scrappy posters: it wouldn’t give you much confidence in the company that owns the building.)

Some hapless bloggers spend hours every month deleting a never-ending stream of spam. But Akismet, a powerful anti-spam plugin, will do all the hard work for you. By stopping spam comments and trackbacks, Akismet ensures that your blog comments section always looks attractive and welcoming to readers. As they explain:

Akismet monitors millions of blogs and forums, watching the methods and tricks used by spammers in real time. We know all about their spambots, comment factories, buffer sites and social engineering tricks.

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How to Speed Up Your WordPress Site


social media how toIs your blog slow?

Do you want to improve the experience for readers?

In this world of instant gratification, speed of content delivery really can impact your business.

Keep reading to discover ways to increase the speed of your website.

Why Website Speed Is Important

First impressions matter.

One way to see how fast your website is loading is to use Pingdom.

speed test

With Pingdom, you identify what areas of a web page are fast, slow or too big, what best practices you're not following and so on.

When new visitors come to your site, the first thing they notice is the load speed and then the design.

Even if you have a fantastic website, if your page doesn’t load fast enough, visitors might leave before they see your website design.

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4 Tips to Better Manage Multi-Author Blogs


social media how toDo you have more than one person writing for your blog?

There are a number of unique challenges when it comes to writing content for multi-author blogs.

For example, you may be in a position where you need to give feedback to your contributors, or you may be wondering how to leverage the audiences of your individual writers to drive more overall traffic to your blog.

Here are 4 power tips you can implement on your blog to make sure your writers get the feedback they need and provide your blog maximum exposure at the same time.

#1: Use a Screenshot Utility to Provide Feedback to Writers

On a typical WordPress blog, you can see a revision history for any given article. That’s a list of versions of the article being written, based on incremental changes that are made from one version to the next.

revision history

Revision history for a WordPress blog article.

The trouble is, although these versions give you the time and date that changes were made, they don’t tell you the actual changes that were made.

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