Have you heard of Behavior reports in Google Analytics?
Knowing how visitors move through your website and interact with your content lets you optimize your website performance and conversions.
In this article I’ll share how Google Analytics Behavior reports let you assess the performance of your content and the actions visitors take on your website.
Note: One way to get the most out of any Google Analytics data is to set up conversion goals. If you haven’t done this already, set up the easiest goal type by reviewing the first point under the Google Analytics Admin header in this Google Analytics Basics post.