Wondering how to increase your business’s reach on social media?
Have you considered partnering with an influencer?
To explore how to develop business relationships with influencers, I interview Neal Schaffer.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode, I interview Neal Schaffer, author of three social media books including Maximize Your Social. He teaches social media strategy at Rutgers University and is the founder of PDCA Social, an agency that specializes in helping Japanese businesses leverage American social media platforms.
Neal explores the difference between paid and earned influencers.
You’ll discover how to use influencer marketing to scale your social media results.
Influencer Marketing: How to Scale Your Social Media Exposure featuring insights from Neal Schaffer on the Social Media Marketing podcast.
Share your feedback, read the show notes, and get the links mentioned in this episode below.
Listen now: Play in new window | Download (Duration: 42:37 — 39.4MB)
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