Free: Social Media Marketing Industry Report

Wondering how your peers are using social media? Get our sixth annual social media study (43 pages, 70+ charts) of more than 3000 marketers. Discover which social network marketers most plan on investing in (hint: it's not what you think), how much time they spend on social media and much more! Get this free report and never miss another great article from Social Media Examiner.


9 Instagram Tips and Tools for Marketers

social media how toAre you using Instagram for your business?

Want to get more from your marketing efforts?

Improving your Instagram content and boosting engagement can be as simple as adding a few tactics and tools to your marketing routine.

In this article you’ll discover nine tips and tools to improve your Instagram marketing.

9 instagram tips and tools for marketers

Discover nine Instagram tips and tools for marketers.



How to Boost Your Influence Using Your LinkedIn Profile

social media how toIs your LinkedIn profile working for you?

Want to build a presence that supports your company role?

While many people think of LinkedIn as a place only for jobseekers, salespeople and recruiters, LinkedIn can help employees build influence around any business role.

In this article you’ll discover three ways to build a LinkedIn presence to boost visibility for both you and your business.

#1: Align Your Personal Message With Your Company’s

Your LinkedIn presence is unique on social media, because while it is your personal profile, the fact that it highlights your professional activities means that it is enmeshed with your employer’s online presence.

boost your influence using your linkedin profile

Discover how to boost your influence using your LinkedIn profile.



How to Use Facebook Insights to Improve Your Engagement

social media how toDo you have a content strategy for your Facebook Page?

Want to know which types of content work best?

A deep dive into Facebook Insights helps you identify which content drives people to engage.

In this article I’ll share how to find your best content using Facebook Insights.

use facebook insights to improve engagement

Discover how to use Facebook Insights to improve your engagement.



4 Tools to Improve Your Social Media Marketing

social media toolsDoes social media marketing contribute to your bottom line?

Are you looking for tools to boost your ROI?

As social media changes from an engagement-driven environment to a conversion-driven one, new tools are emerging to help you market more effectively.

In this article you’ll discover four tools to improve your social media marketing.

4 social media marketing tools

Discover four tools to improve your social media marketing.



Pinterest Adds Location Data to Pins for Retailers: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Pinterest Improves Place Pins With Better Location Data: “Now location info will be added automatically to Pins. That means almost 7 billion Pins will have helpful details, like phone numbers, addresses and store hours.”

pinterest expands place pins

“Now each Pin includes a preview of where it lives on the map. Tap to get all the details, including other Pins from that spot and tips from people who’ve been there.”

2 comments Why Your Business Should Consider Blab

Do you host live-streaming video?

Want to hear about the latest live-casting technology?

To discover more about Blab, I interview Joel Comm.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Joel Comm, the author of many books, including Twitter Power 3.0. He also is host of The Joel Comm Show and he’s all in on Blab!

Joel will explore Blab live casting and why your business might want to consider using it.

You’ll discover the difference between and other live-streaming platforms, as well as some tips to get started.

podcast 167 joel comm on blab

Listen as Joel Comm shares why your business should consider

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.



How to Get More Out of Google+ With Circles

social media how toAre you building a network on Google+?

Do you want to keep your connections organized?

Sorting people and pages into circles allows you to read the news you want from your stream and connect with specific audiences.

In this article I’ll share how to use circles to improve your Google+ network.

get more out of google+ with circles

Discover how to get more out of Google+ with Circles.



Top Brands Rediscovering YouTube: New Research

social media researchIs video part of your marketing mix?

Wondering if YouTube is still relevant?

In the past year YouTube has enjoyed a sudden surge of interest from both advertisers and young consumers, largely fueled by mobile-device use.

In this article you’ll discover recent findings on how brands, consumers and marketers are using YouTube today.

research on brands and youtube

Research that shows how and why top brands are rediscovering YouTube.



5 Ways to Use Fan Content to Improve Your ROI

social media how toDo you want to increase the ROI for your social media campaigns?

Have you considered fan content?

Using fan photos in your marketing is an effective way to highlight your brand, products and customers at the same time.

In this article you’ll discover five ways to drive ROI with user-generated content campaigns on social media.

use fan content to improve roi

Discover how to use fan content to improve your ROI.



Check out the Social Media Marketing Podcast!
Get the 7th annual Social Media Marketing Industry Report
Check out the Social Media Examiner Show!

Social Media Examiner Recommends:

The above businesses are part of our partner program.