Want to reach a highly targeted professional audience with your message?
LinkedIn ads are an excellent way to increase visibility and generate leads.
In this article I’ll explain the different types of LinkedIn ads and show you step by step how to set them up to reach the ideal audience for your business.
Are you tired of your images looking fuzzy or being cut off?
Your images need to be the correct size for each social channel to maintain their proportion and clarity.
In this article I’ll share the official dimensions recommended for images on the top social networks.
Want to discover the best kinds of videos to make and the best times to present them?
Different types of video should be used at different times to help your audience connect with your products and services. A new prospect has much different needs than an established customer.
In this article I’ll share seven ways to use the right type of video at the right time to increase traffic and conversions throughout the sales cycle.
Curious about what you can and can’t do from your phone with Facebook apps?
Facebook has a variety of mobile apps, from pages, to groups, to ads, that keep you connected while marketing on the go.
In this article you’ll learn about the different capabilities of each of the mobile Facebook apps that are available today.
Looking for a way to publish more often without much extra work?
Use LinkedIn Publisher to consistently provide useful content for your audience, gain visibility and build your professional identity without writing anything new!
In this article you’ll discover three ways to give existing content new life using LinkedIn Publisher.
Welcome to our weekly edition of what’s hot in social media news.
To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week
Facebook Introduces Place Tips for Business Pages: “Place Tips gather useful information about a business or landmark (like posts from the business’ Page, upcoming events and friends’ recommendations and check-ins) and show it at the top of News Feed to in-store visitors.”
Have you tried Meerkat or Periscope?
To learn about mobile broadcasting apps, I interview Brian Fanzo.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode I interview Brian Fanzo, partner and chief digital strategist at Broadsuite, a company that helps businesses succeed with social and mobile marketing. Brian is one of the leading authorities on Meerkat and Periscope.
In this episode Brian Fanzo will explore the live mobile broadcasting apps Meerkat and Periscope and what they mean for your business.
You’ll discover the pros and cons of each platform, as well as how to get started.
Share your feedback, read the show notes and get the links mentioned in this episode below.
Are you interested in the latest tips and tools?
LinkedIn is one of the most effective platforms for expanding your reach and improving your business results. We asked social media experts for their hottest LinkedIn tips.
Here’s what they had to say.
Looking for ways to connect with your audience?
Telling stories with video increases engagement, triggers social sharing and gives people a reason to talk about you online and offline.
In this article I’ll highlight eight ways to combine storytelling, video and social media.