Have you tried Carousel Ads?
While many businesses use Carousel Ads solely to promote products, the ads also provide an excellent opportunity to showcase your brand’s unique narrative.
In this article, I’ll share how to use storytelling in carousel ads to promote your products and stand out from your competitors.
Have you tried Periscope?
Periscope is already proving to be an incredibly powerful social tool, and savvy marketers are using it in innovative ways to grow their businesses.
In this article you’ll discover six ways to use Periscope for your business.
Wondering how to take your Facebook ads to the next level?
Facebook has gone all in to provide businesses with tools and targeting options to connect with customers and prospects in the moments that matter.
In this article I’ll share the five biggest things to happen with Facebook ads.
Are your image posts performing as well as you’d like?
While targeting, relevancy and timing play significant roles in the success of Facebook campaigns, the right image is key to improving engagement.
In this article, you’ll discover how to improve the performance of your Facebook image posts.
Welcome to our weekly edition of what’s hot in social media news.
To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week
Blab.im has marketers talking: Combining features of Google Hangouts with Periscope-like functions, Blab.im introduces an iPhone client and fully functional desktop experience that allows up to four video streams at once with the click of a button. The site’s ease of use, along with rapid adoption by social media marketers, make it worth a look. Click here to see a recording of a Blab session from Mike Stelzner.
Twitter to Expand Ad Network Beyond Twitter: Twitter unveiled significant expansions to its advertising platform, “including a new name to better reflect the evolution of the product: Twitter Audience Platform – a simple and effective way for advertisers to reach over 700 million people on and off of Twitter.”
Wondering if content marketing will help move the needle?
To discover what it takes to build a content-driven business, I interview Joe Pulizzi.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode I interview Joe Pulizzi, founder of the Content Marketing Institute, author of the book Epic Content Marketing and the founder of Content Marketing World, the leading conference for content marketers. Joe’s latest book is Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses.
Joe will explore how you can build a sustainable small business with smart content marketing.
You’ll discover the six steps to take to create a content business in any niche.
Share your feedback, read the show notes and get the links mentioned in this episode below.
Are you looking for a resource to help you combine video with social media marketing?
Whether you’re using video as an individual or as part of a team, these expert articles will help you live-stream, record, publish and market video to support your marketing goals.
Each of these articles will help you understand and master a specific part of using video for business.
Wondering which features to invest your time and effort in?
While there have been recent changes to Google+, the platform has a number of features many marketers love and will continue to use.
In this article you’ll discover six Google+ features you can use to promote your business.
Have you thought about applying SEO tactics to your Twitter marketing?
With a few simple techniques, you can increase the chances that your Twitter account shows up in both Twitter and Google search.
In this article you’ll discover how to improve the visibility of your Twitter account with SEO.