Are your employees active there, too?
When employees are included in your social efforts, they become important brand advocates.
In this article you’ll discover how involving employees in your social media marketing benefits your business.
Are you wondering what the most common Facebook marketing questions are?
Businesses with Facebook Pages often have the same questions.
In this article I’ll dive deeper into frequently asked questions for businesses on Facebook.
Want to start with a solid foundation?
Twitter is a great platform for establishing yourself, growing an audience and making important connections.
In this article you’ll discover what you need to do to get the best results from Twitter.
Welcome to our weekly edition of what’s hot in social media news.
To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Twitter Updates Direct Message: Twitter has changed “how direct messaging works so that it’s even easier for you to communicate one-to-one or with a chosen group of people, anywhere in the world.”
Want to have more time to do what you do best?
To learn how to multiply your time as a marketer by procrastinating, I interview Rory Vaden.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode I interview Rory Vaden, the co-founder of Southwestern Consulting, an organization designed to empower sales pros. He’s the author of Take the Stairs. His newest book is Procrastinate on Purpose: 5 Permissions to Multiply Your Time.
In this episode Rory will explore how busy marketers and business owners can get ahead by procrastinating.
You’ll discover how the principles of time management have changed over the years, as well as why and how to embrace the focus funnel.
Share your feedback, read the show notes and get the links mentioned in this episode below.
Have you thought about live-tweeting them?
Live-tweeting events is a great opportunity to build an audience of targeted followers and increase influence in your industry.
In this article you’ll discover six ways live-tweeting can benefit your business.
What Is Live-Tweeting?
Live-tweeting is about sharing what people are saying at an event, as it unfolds. It’s very different from regular, everyday tweeting.
Just like tweetchats, live-tweeting requires participants to be focused on the event hashtag. So anything you tweet during this time has the potential to get attention and make an impact.
Do you want research to help make the case that influencer marketing works?
In this article you’ll discover the most recent findings about marketers’ perception of influencer marketing and its ability to boost social media marketing efforts.
Influencer Marketing Defined
Quickly, influencer marketing happens when marketers create a list of influencers: regular people—not movie stars—who have blogged, videoed and podcasted themselves into social media stardom. These influencers have proven credibility among and even sales to a specific target audience. Examples include fashionista Chiara Feragni (3 million Twitter followers), YouTube makeup video blogger Michelle Phan (7,600,000 subscribers) and John Lee Dumas of the Entrepreneur on Fire Podcast (923,000 unique listens in December 2014).
Are you looking for ways to bring attention to your business on Facebook?
If you’re sharing good content but aren’t seeing Facebook audience growth, keep reading.
In this article I’ll share the eight ways to grow your Facebook audience, both organically and with advertising.
Did you know you can improve your search engine optimization (SEO) with these channels?
With a few simple techniques, you can optimize your LinkedIn and SlideShare assets to achieve higher search rankings organically.
In this article you’ll discover four ways to optimize LinkedIn and SlideShare for search engines.