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Welcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Announces New Business Tools: Instagram unveiled new business profiles, which feature a Contact button, access to insights, and the ability to turn well-performing posts into ads from within the Instagram app. According to the Instagram for Business blog, these new business tools will “make growing a business on Instagram that much easier.” The company confirmed that “business profiles, insights and the ability to promote will be rolling out in the U.S., Australia and New Zealand in the coming months, and will be available in all regions globally by the end of the year.”

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Are you planning to release a book, podcast, or other product?

Want to make your launch a success?

To discover how he launched his latest bestselling book, I interview Michael Hyatt.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Michael Hyatt, author of Platform and co-author of the new book, Living Forward. He’s also the host of the This Is Your Life podcast and he blogs at MichaelHyatt.com. In his prior life, Michael was the CEO and chairman of book publisher Thomas Nelson.

Michael explores how he launched his latest Wall Street Journal and USA Today bestseller, Living Forward: A Proven Plan to Stop Drifting and Get the Life You Want.

You’ll discover how to create a launch plan for any project.

podcast 200 michael hyatt project launch plan

Listen as Michael Hyatt shares what marketers need to know about project launch and how to move people to act.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or SoundCloud.

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social media how toIs there a blogger inside you, waiting to emerge?

Need tips for producing more content?

Writing quality content will help you attract more customers and increase your visibility.

In this article, you’ll discover five ways to find more time to blog.

#1: Commit to a Niche

When you’re committed to a particular niche, it’s easier to write for the audience you want to attract because you’ve already conducted extensive research on most of the topics they’re interested in.

An added bonus is to use their evolving interests to point you toward topics you haven’t considered. If you notice that your target buyers are looking for advice you know nothing about, you know where to start expanding your knowledge.

produce more blog content

Discover five ways to find more time to blog.

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social media how toHave you considered running a Pinterest contest?

Looking for tools to help?

Pinterest contests can increase your followers, boost engagement, and promote your brand and products.

In this article, you’ll discover how to easily host and manage a winning contest on Pinterest.

hold pinterest contest

Discover how to host and manage winning Pinterest contests.

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social media how toAre you up to date with the latest Instagram changes?

Want to know what the changes mean for marketers?

In addition to a brand-new logo, Instagram has rolled out updates to its ad products, video features, and news feed algorithm.

In this article, you’ll discover how the most recent Instagram changes can affect your marketing.

how instagram changes affect marketing

Discover the most recent changes to Instagram and what marketers need to know.

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social media how toIs third-party content part of your social media marketing mix?

Do you have multiple people in your company who discover content?

With the right process, a team can become a content-curation powerhouse.

In this article, you’ll discover how to set up a collaborative workflow for content curation.

guide staff in content curation

Discover how to help your employees to curate content.

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social media how toThinking of going live on Facebook?

Wondering how to get the most out of your Facebook Live broadcast?

With Facebook Live, you can show your expertise in real time, take people behind the scenes, and much more.

In this article, you’ll discover five tips to succeed with your next Facebook Live broadcast.

facebook live broadcast tips

Discover five tips for successful Facebook Live Broadcasts.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Enables Continuous Live Video Support and Geogating: “Facebook will now allow non-stop, long-form broadcasting.” TechCrunch reports that the only tradeoff for the Continuous Live Video API is that “unlike [the] normal Facebook Live stream, there’s no option to let people replay the stream later or rewind to earlier.” Facebook also rolled out a new geogating feature to the Live API, which allows publishers to “make a video visible only to people in a particular location if that’s where it’s most relevant or they only have limited broadcast rights.”

facebook live continuous broadcast

Explore.org uses Facebook’s Continuous Live Video API to power its nature cams.

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Do you use Instagram to showcase your business?

Have you heard about the new algorithm and other changes?

Sue B. Zimmerman joins us to explore the latest Instagram updates.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Sue B. Zimmerman, the Instagram Gal. She’s the author of the ebook, Instagram Basics for Your Business, and has taught Instagram marketing for small businesses on CreativeLive. Sue helps businesses leverage the power of Instagram.

Sue explores the latest Instagram features, and you’ll discover how marketers should respond to the Instagram algorithm changes.

podcast 199 sue b zimmerman instagram algorithm

Listen as Sue B. Zimmerman shares what marketers need to know about the Instagram algorithm, and how to adjust your strategy.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or SoundCloud.

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