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6 Reasons You Should Attend Social Media Marketing World

social media reviewsAre you wondering which marketing conferences you should attend?

Have you heard others talking about Social Media Marketing World, but you’re not sure if it’s right for you?

If you seek advanced social media knowledge, want to network with marketers just like you and you find San Diego, California an appealing springtime destination, then keep reading.

In this article I’ll share six unique reasons why attending Social Media Marketing World will likely be the best marketing conference you’ve ever experienced, all supported by people who’ve actually been there.

attend smmw15

Here are 6 reasons to attend Social Media Marketing World 2015.

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How to Build a Powerful Network Using LinkedIn

social media how toHow often do you leverage your LinkedIn network?

Do you want to strategically improve and grow your connections?

In building your LinkedIn network, the more selective you are, the more valuable your network is.

In this article I’ll explain how to build a smart LinkedIn network.

Why Build a Smart LinkedIn Network?

LinkedIn can give you exposure and access to important people, help you attract new prospects, keep you in front of existing clients and vendors, spark marketing or business partnership possibilities, generate more introductions and referrals, provide invitations to speak at events or conferences, uncover media or press inquiries and much more.

powerful network on linkedin

Find out how to build a powerful network using LinkedIn.

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How to Find Your Ideal Customers on Facebook

social media how toDo you want to connect with the right customers on Facebook?

Are you using buyer personas to identify your target customers and fans?

With some detective work, you can determine whom you want to reach and how you’re going to engage them on Facebook.

In this article I’ll share five questions to help you identify and connect with your target customers on Facebook.

#1: Do Our Target Customers and Fans Align?

Buyer personas are an integral part of any successful marketing, whether traditional or social, because they clearly define your target customers.

find customers on facebook

Find out how to find your ideal customers on Facebook.

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How to Use Pinterest for Videos, SlideShares and Podcasts

social media how toDo you only share images on Pinterest?

Would you like to share other content to grow your Pinterest followers and other social networks?

You can also share videos, SlideShares and audio podcasts and extend your exposure in those networks thanks to Pinterest.

In this article I’ll explain how you can use Pinterest to increase exposure for your videos, SlideShares and podcasts.

#1: Videos

Did you know that videos from Vimeo and YouTube are pinnable and playable on Pinterest? Pinning videos to Pinterest can significantly broaden their exposure and result in more plays.

pinterest to promote video slideshare and podcasts

Learn how to use Pinterest to promote video SlideShare and podcasts.

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How to Remarket Twitter Users With Tailored Audiences

social media how to

Are you remarketing to people with Facebook or Google?

Did you know you can do the same thing with Twitter?

Whether you run campaigns for a client or your own business, you want to get the greatest benefit for your spend. Remarketing to your audience helps you do that.

In this article I’ll explain how Twitter tailored audience targeting works and how to find the right users for your targeted campaign.

remarket with twitter tailored audiences

Find out how to remarket with Tailored Audiences on Twitter.

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Facebook Mobile Photo Updates: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Improves Photo Posts on Mobile: “Now you can choose the exact order of photos when you upload them to Facebook for iPhone and Android.”

facebook photos on mobile

“After selecting photos, you’ll see a preview of how the story will appear. You can write an introduction for the story, and add captions to individual photos.”

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Blog Monetization: How You Can Make More Money With Your Blog

Are you looking for ways to make money with your professional blog?

Do you want to know how to leverage your content to monetize your site?

To learn how to make more money with your blog, I interview Leslie Samuel.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

Listen to Leslie Samuel explain how you can make more money with your blog.

In this episode I interview Leslie Samuel, whose Interactive Biology blog makes biology fun for students and teachers. He’s also the man behind Become A Blogger, a large site dedicated to the craft of professional blogging.

leslie samuel podcast

Listen to Mike talk with Leslie Samuel to find out how to monetize your blog.

Leslie shares how to make more money with your blog.

You’ll discover the many ways you can leverage content on your blog to make money, the benefits and pitfalls of display ads and affiliate marketing and the strategy behind selling your own products and services through your site.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

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How to Check Social Media Privacy Settings

social media how toAre you concerned about your online privacy?

Have you checked the privacy settings for all of your social media platforms?

Personal social media management is now more important than ever. As marketers, we’re usually out there promoting our business, yet we still need to be conscious of our privacy.

In this article you’ll discover how to adjust the privacy settings on your social media sites, so you share only what you want with the people you want.

Why Check Your Privacy Settings?

Content uploaded to social media platforms is not always secure, so it’s imperative to understand how to use the privacy features your social media sites have to offer.

social media privacy settins

Find out where to check and adjust your privacy settings on top social media networks.

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How to Run a Successful Instagram Contest

social media how toIs Instagram part of your social media marketing?

Do you want to run contests on Instagram?

Adding Instagram contests to your social media mix can quickly expand your reach.

In this article I’ll explain the different types, as well as how to create and run a successful Instagram contest for your brand or business.

Types of Instagram Contests

There are many kinds of Instagram contests. Here is a rundown of the top three:

run an instagram contest

Learn how to run 3 different kinds of contests on Insagram.

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