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7 Pinterest Tools for Marketers

social media toolsDo you use Pinterest for your business?

Looking for time-saving tools?

Many tools and services can streamline the way you find and pin content to Pinterest.

In this article I’ll share seven Pinterest tools for marketers.

seven pinterest tools

Discover seven Pinterest tools for marketers.



How to Secure Your Social Media Accounts: 5 Tools

social media toolsAre your social media accounts secure?

Interested in ways to prevent security breaches?

There are tools you can use to protect your social and online accounts, and prevent them from being compromised.

In this article you’ll discover five tools to keep your company’s social media safe.

social media security tools and apps

Discover how to secure your social media accounts with these five tools and apps.



Changes to Facebook Ads Manager: What You Need to Know

social media toolsDo you advertise on Facebook?

Have you noticed recent changes to Facebook Ads Manager?

While Facebook regularly updates the Ads Manager, most of the recent changes affect navigation rather than function.

In this article you’ll discover the latest changes to Facebook Ads Manager and how to navigate them.

Understand Facebook Ad Campaign Structure

Let’s start with a quick review of Facebook ads. There are three levels: Campaigns, Ad Sets and Ads. Each one has different functionality.

facebook ads manager changes

Discover what marketers need to know about the latest changes to Facebook Ads Manager.



How to Automate Your Tweets: 3 Useful Twitter Apps

social media how toDoes tweeting take up a lot of your time?

Do you want to share content automatically?

There are tools you can use to automatically tweet your best content when your followers are most active and engaged.

In this article you’ll discover how to automatically schedule your tweets at optimal times.

Why Automate Twitter?

Putting together a Twitter content calendar can be a time-consuming task. You’ve likely experienced times when you’ve run out of ideas or had trouble finding articles to curate.

A great way to keep your posting schedule full is to automate Twitter. You can schedule your posts automatically when the engagement and potential reach are higher.

three apps to automate your tweets

Discover how to automate your tweets with these three apps.



Signal for Facebook and Instagram: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Introduces Signal for Facebook and Instagram: Signal for Facebook and Instagram is “a free discovery and curation tool for journalists who want to source, gather, and embed newsworthy content from Facebook and Instagram, across news, culture, entertainment, sports and more–all in one place.”

signal for facebook and instagram

“Search functionality makes it easy to surface content directly related to a story or topic [users] are tracking.”



Facebook Advertising 101: How to Get Started With Facebook Ads

Are you considering running Facebook ads?

Have you tried Facebook ads but have had little success?

To discover how to run successful Facebook ad campaigns, I interview Amy Porterfield.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Amy Porterfield, co-author of Facebook Marketing All-in-One for Dummies and host of the Online Marketing Made Easy podcast. She’s also the former Facebook community manager for Social Media Examiner.

Amy will explore what you need to know to get started with Facebook ads, plus you’ll discover the benefits of running Facebook ad campaigns.

podcast 163 amy porterfield facebook ads

Listen as Amy Porterfield shares what marketers need to know about running Facebook ads.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.



How to Boost Your Engagement With Visual Content

social media tools Do you want more engagement on your social channels?

Have you considered using visual content?

There are easy-to-use tools and tactics you can use to create visual content that attracts viewers and engages them.

In this article you’ll discover how to use visual content to boost engagement.

boost engagement with visual content

Discover how to boost engagement with visual content.



Facebook and Twitter User Behavior Changes: New Research

social media researchIs your business on Facebook and Twitter?

Have you considered sharing news with your audience?

Research indicates that people are using Facebook and Twitter for more than connecting with friends and brands. They’re now looking to these platforms for updates on current events.

In this article you’ll discover how the way people use Facebook and Twitter is shifting, and how brands can respond.

twitter and facebook user behavior research

Discover how changes in user behavior on Facebook and Twitter affect marketers.



How to Use LinkedIn Sales Navigator

social media toolsDo you use LinkedIn to find prospects for your business?

Have you tried Sales Navigator?

LinkedIn’s Sales Navigator helps you find and keep in touch with the right prospects at the right time.

In this article you’ll discover how to get started with LinkedIn Sales Navigator.

use linkedin sales navigator

Discover how to use LinkedIn Sales Navigator.



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