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5 Ways to Improve Your Instagram Marketing

social media how toIs there a place for Instagram in your marketing plan?

Do you want to use Instagram effectively for your business?

Instagram is more than a fun, photo-based social network. It can help you promote your products or services, get more leads and generate conversions.

In this article I’ll explain how to use Instagram to drive big results for your business.

improve instagram marketing

Find 5 ways to improve your Instagram marketing.

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How to Increase Your Conversions Using Google Analytics Conversions Reports

social media how toDo you understand how visitors convert on your blog or website?

Are you tracking conversion goals?

Knowing how visitors convert on your website can help you improve your marketing.

In this article I’ll show you how to dive into Google Analytics Conversions reports so you can optimize your site for more conversions.

use google analytics conversions reports

Find out how to use Google Analytics Conversions reports.

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8 Twitter Tools to Improve Your Sales

social media toolsDo you use Twitter to sell products?

Are you looking for useful Twitter tools to help you sell?

In this article I’ll share eight Twitter tools that help you analyze data, gain insights and boost sales.

The result: you’ll improve your marketing campaigns and keep your customers coming back for more.

twitter tools to improve sales

Find 8 Twitter tools to improve your sales.

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How to Create Social Media Images That Support Your Brand

social media how toAre you getting maximum results from your visual content?

Do you use fonts, colors and clever effects to make your company’s images more recognizable?

Graphics that are consistent with your company’s established image increase your audience engagement by creating familiarity.

In this article you’ll discover how to use simple design tactics to help your audience instantly associate your pictures with your brand.

social media images to support your brand

Find out to create social media images to support your brand.

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How to Improve Your Tweets Using Twitter Analytics

social media how toWant to get more engagement on Twitter?

Did you know Twitter has a tool to help you analyze your tweets?

Knowing which tweets have generated strong engagement in the past helps you craft better tweets.

In this article I’ll explain how to analyze your tweets’ performance to improve your Twitter marketing.

improve your tweet activity

Find out how to improve your tweets using Twitter Analytics.

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Twitter Expands Photo Filters: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Rolls Out New Photo Filters: The new filters will allow you “to spice up your photos.”

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Content Sharing: How to Build a Following Using Other People’s Content

Do you have a content sharing strategy for your business?

Are you interested in discovering ways to leverage great content to promote your business and drive sales?

To learn how to build a following by sharing other people’s content, I interview Guy Kawasaki.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Guy Kawasaki, the author of the book Enchantment and the chief evangelist at Canva. His newest book is called The Art of Social Media: Power Tips for Power Users.

Guy explores how to build your social media following by sharing other people’s content.

You’ll discover how to create a consistent brand image for your company, develop a strategy for consistently sharing great content with your audience and leverage that content to promote your products or services.

guy kawasaki shares how to build social media following

Listen as Guy Kawasaki shares tips on how to build a social media following with other people’s content.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

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How to Use WordPress Plugins to Streamline Your Business

social media toolsAre you using WordPress for business?

Do you need to streamline key online business processes?

With WordPress plugins, you can automate online sales, customer service, project management, email marketing and more.

In this article I’ll share nine online business activities you can streamline with WordPress plugins.

wordpress plugins to streamline business

Streamline business processes with these WordPress plugins.

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How to Measure Your Social Media ROI Using Google Analytics

social media how toDo you want to understand your social media return-on-investment (ROI)?

Are you tracking the customer journey in Google Analytics?

In this article you’ll discover how to collect and analyze the data you need to properly calculate how social media marketing impacts your business.

measure social media roi

Find steps to measure social media ROI with Google Analytics.

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