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social media how toWant more exposure for your YouTube videos?

Wondering how to get your videos in front of more viewers?

With a few simple techniques, you can increase the likelihood that your YouTube videos will be noticed and watched by your target customer.

In this article, you’ll discover five ways to get more views for your YouTube videos.

5 Tips to Improve YouTube Video Performance by Aleh Barysevich on Social Media Examiner.

5 Tips to Improve YouTube Video Performance by Aleh Barysevich on Social Media Examiner.

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social media toolsWondering what your competitors are up to on Instagram?

Looking for an enterprise-level tool to compare their marketing efforts to yours?

Researching how your competitors market on Instagram can help you find new ways to reach your shared customer base.

In this article, you’ll discover how to research your competitors on Instagram.

How to Research Your Competitors on Instagram by Hiral Rana on Social Media Examiner.

How to Research Your Competitors on Instagram by Hiral Rana on Social Media Examiner.

Disclaimer: This article discusses a tool that is costly and more suited to mid-sized and larger businesses. Social Media Examiner does not endorse this or any other product, tool or service mentioned in the articles we publish, nor were we, in any way, incentivized to produce this content.

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social media how toWondering how to retarget your website visitors on LinkedIn?

Want to use LinkedIn ads to reach your non-responsive email contacts?

LinkedIn Matched Audiences lets you deliver marketing messages based on website retargeting, account targeting, and email contact targeting.

In this article, you’ll discover how to target your prospects and customers using Matched Audiences on LinkedIn.

LinkedIn Matched Audiences: A Remarketing Guide for LinkedIn by Alexandra Rynne on Social Media Examiner.

LinkedIn Matched Audiences: A Remarketing Guide for LinkedIn by Alexandra Rynne on Social Media Examiner.

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social media how toWant to visually brand your Facebook Stories (and enable your fans to, as well)?

Have you heard of the Facebook Camera Effects platform and its Frame Studio feature?

Now you can design a custom frame that overlays your Facebook Stories and you can share it with your fans.

In this article, you’ll discover how to use Facebook Camera Effects to create Facebook frames for your business.

How to Use Facebook Camera Effects to Frame Your Facebook Stories by Ana Gotter on Social Media Examiner.

How to Use Facebook Camera Effects to Frame Your Facebook Stories by Ana Gotter on Social Media Examiner.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Twitter Announces New Premium Programming Deals for 24/7 Streaming Video Content: Last week, Twitter shared its plans “to air live video 24 hours a day, 7 days a week inside its apps and desktop site.” At its Digital Content NewFronts presentation earlier this week, the company debuted over a dozen live-streaming content deals across sports, news, and entertainment, which will bring “hundreds of hours of new premium video content” to the platform.

These deals include “new exclusive original live programming, live games and events, live syndications, extensions of existing live deals, and new always-on live streaming content.” It also presents “new opportunities for brands to reach passionate and engaged audiences by sponsoring premium video content at scale.” A Twitter spokesperson shared that advertisers will be able to buy pre- and mid-roll ads against the new shows and channels through Twitter’s Amplify program, and that the company plans to share ad revenue with the media companies producing the programs. However, revenue splits for the NewFronts programs will vary.

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Do you track the return on your social media activity in Google Analytics?

Want to discover some valuable shortcuts?

To explore cool hacks for Google Analytics, I interview Annie Cushing.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Annie Cushing, Google Analytics expert and chief data officer at Outspoken Media digital marketing agency. She’s a total analytics geek who loves teaching other marketers how to make the most of their analytics data.

Annie explores Google Analytics, social reporting, dashboards, and more.

You’ll discover how to customize Google Analytics reports for yourself.

Google Analytics and Social Media: What Marketers Need to Know featuring insights from Annie Cushing on the Social Media Marketing Podcast.

Google Analytics and Social Media: What Marketers Need to Know featuring insights from Annie Cushing on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, or Stitcher.

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social media how toLooking for a way to stand out on your social media channels?

Have you thought about using animated GIFs?

GIFs give marketers a quick, informative, or fun way to convey a message while grabbing an audience’s attention.

In this article, you’ll discover how to make your own GIFs for social media.

How to Make an Animated GIF: A Guide for Marketers by Peter Gartland on Social Media Examiner.

How to Make an Animated GIF: A Guide for Marketers by Peter Gartland on Social Media Examiner.

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social media how toDo you share images in your social media marketing?

Wondering if you’re violating copyright laws?

With a bit of information, you can learn to protect yourself and your business from a copyright infringement lawsuit.

In this article, you’ll discover five tips to help you use images correctly (and legally) on social media.

How to Legally Use Images in Your Social Media Marketing by Sarah Kornblett on Social Media Examiner.

How to Legally Use Images in Your Social Media Marketing by Sarah Kornblett on Social Media Examiner.

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social media how toDo you advertise on Instagram?

Wondering how Instagram Stories ads can help your business?

Instagram now lets businesses of all sizes deliver seamlessly integrated full-screen Stories ads to a highly targeted audience.

In this article, you’ll discover three ways to use Instagram Stories ads.

3 Ways to Use Instagram Stories Ads for Business by Ana Gotter on Social Media Examiner.

3 Ways to Use Instagram Stories Ads for Business by Ana Gotter on Social Media Examiner.

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