FREE: Social Media Marketing Industry Report

Wondering how your peers are using social media? In our 8th annual social media study (56 pages, 90 charts) of 5000+ marketers, you'll discover which social networks marketers most plan on using more (hint: it’s not what you think), how much time they spend on social media and much more! Get this free report and never miss another great article from Social Media Examiner.

social media toolsDo you want to broadcast Facebook Live video?

Wondering what equipment you need?

Regardless of budget, you can produce live videos that engage your audience and help you stand out from the competition.

In this article, you’ll discover what you’ll need to create your own Facebook Live broadcasts, ranging from free to professional options.

facebook live broadcasting equipment setup

Discover four ways to create Facebook Live broadcasts that fit any budget.

Continue Reading

social media toolsWant to save time by scheduling and reposting your social media posts?

Interested in free tools to help?

In this article, you’ll discover how to use IFTTT and Google Calendar to publish and repeat your social media posts for as long as you want.

free tools to perpetually reshare evergreen content

Discover how to use free tools to automatically reshare your social media updates.

Continue Reading

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Launches Campaign Planner for Facebook and Instagram: Facebook rolled out Campaign Planner, “a standalone tool for media planners to draft, compare and share media plans using reach and frequency buying across Facebook and Instagram.” Facebook’s new Campaign Planner is available to anyone with access to a Business Manager account. Simply complete and submit the Campaign Planner Access Request Form to Facebook and wait to be approved.

facebook campaign planner

Facebook rolled out Campaign Planner, “a standalone tool for media planners to draft, compare and share media plans using reach and frequency buying across Facebook and Instagram.”

Continue Reading

Do you want to persuade more people to become customers?

Wondering what the latest science on influence and persuasion has to say?

To discover new ways to prepare people for a sale, I interview Dr. Robert Cialdini, author of Influence and Pre-Suasion.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Robert Cialdini, author of Influence and CEO of Influence at Work, a company that provides speakers and training on behavioral psychology and influence in business. Having sold more than 3 million books, he helped coin marketing phrases such as “social proof” and “scarcity.” His latest book is called Pre-Suasion: A Revolutionary Way to Influence and Persuade.

Robert explores the science behind influence and persuasion.

You’ll discover how to put these concepts into action to benefit your business.

podcast 218 robert cialdini science of influence and persuasion

Listen as Robert Cialdini shares what marketers need to know about the science of persuasion and how to prepare people for a sale.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, or SoundCloud.

Continue Reading

social media how toDo you track your social media marketing results?

Wondering how to make more sense of ROI?

By tracking micro-conversions and attribution, you can connect a dollar value to your social media marketing efforts.

In this article, you’ll discover how to track the return on social media clicks.

track social media marketing return on investment

Discover how to track the return of traffic on social media.

Continue Reading

social media toolsDo you want more exposure for your blog?

Looking for tools to increase visibility for the content you publish?

In this article, you’ll discover eight tools to help you reach a wider audience with your blog content.

tools to increase blog content visibility

Discover eight tools to help promote your blog content.

Continue Reading

social media how toDo you want to improve the search rank for your website or blog?

Wondering how social media can help?

Social media and search engine optimization (SEO) are undoubtedly connected and will only become more interdependent in the future.

In this article, you’ll discover seven ways you can use social media to boost your search rankings.

use social media and seo to improve search rank

Discover seven ways to use social media to improve your search rank.

Continue Reading

social media how toHave you heard of Facebook 360 photos?

Wondering how your business can use them?

Facebook 360 photos let you create an immersive 360-degree experience for fans on your Facebook page.

In this article, you’ll discover six ways to use Facebook 360 photos for business.

use facebook 360 photos as a business

Discover six ways to use Facebook 360 photos for your business.

Continue Reading

social media how toHave you noticed a drop in your Facebook engagement?

Wondering how you can better engage with your fans?

Making small changes to what and how you post can help your Facebook updates generate clicks, likes, and comments.

In this article, you’ll discover 26 tips for boosting Facebook engagement.

ways to get better facebook post engagement

Discover 26 tips for better engagement on your Facebook page.

Continue Reading