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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Rolls Out Live Video to All U.S. Users: Following an announcement a few weeks ago, Instagram is rolling out Live video in Stories “to everyone in the US over the next few days.” With this new video feature in Stories, users can instantly go live by swiping into the Stories camera mode and tapping the Live button. The Next Web reports that the live videos will disappear once the recording is done. Also, a “Top Live” section in the Explore tab will direct users to “some of the best ongoing footage” on Instagram.

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Do you want to use Snapchat for business?

Wondering how to incorporate your brand into live stories?

To explore how to use Periscope and Snapchat for business, I interview John Kapos.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview John Kapos, part of a long family line of chocolatiers who have run Perfection Chocolates in Australia since 1939. Online he’s known as Chocolate Johnny. He’s very active on Snapchat, Instagram, and Periscope.

John shares how marketing on Snapchat has affected his business.

You’ll discover creative ideas to help your own business succeed with Periscope, Snapchat, and Instagram Stories.

How Snapchat and Periscope Can Grow a Business featuring insights from John Kapos on the Social Media Marketing Podcast.

How Snapchat and Periscope Can Grow a Business featuring insights from John Kapos on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

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You can also subscribe via iTunes, RSS, or Stitcher.

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social media how toWondering if your LinkedIn profile is up to date?

When was the last time you reviewed your LinkedIn information?

Reviewing your LinkedIn presence on a regular basis ensures that you add new accomplishments and get rid of irrelevant information.

In this article, you’ll discover seven easy ways to get your LinkedIn presence ready for the new year.

7-Step Checklist to Refresh Your LinkedIn Profile by Viveka von Rosen on Social Media Examiner.

7-Step Checklist to Refresh Your LinkedIn Profile by Viveka von Rosen on Social Media Examiner.

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social media how toDoes your Facebook audience respond well to image posts?

Have you thought about sharing your Instagram posts on Facebook?

Publishing select Instagram posts on your Facebook page adds variety to your feed and can improve organic reach.

In this article, you’ll discover three ways to share your Instagram content on Facebook.

3 Ways to Republish Instagram Content on Facebook by Gillon Hunter on Social Media Examiner.

3 Ways to Republish Instagram Content on Facebook by Gillon Hunter on Social Media Examiner.

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social media how toDo you track the results of your Facebook campaigns?

Are you using the old conversion code that’s about to be phased out?

Setting up Facebook’s conversion tracking will let you track your return on investment (ROI) down to the penny.

In this article, you’ll discover how to set up and install conversion tracking using the new Facebook pixel.

How to Track Facebook Conversions After February 2017 by Charlie Lawrance on Social Media Examiner.

How to Track Facebook Conversions After February 2017 by Charlie Lawrance on Social Media Examiner.

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social media how toDo you want to improve your Twitter feed?

Struggling to come up with ideas for your tweets?

In this article, you’ll discover seven ways your business can tweet.

7 Ways to Add Variety to Your Twitter Marketing by Joanne Sweeney-Burke on Social Media Examiner.

7 Ways to Add Variety to Your Twitter Marketing by Joanne Sweeney-Burke on Social Media Examiner.

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social media how toHave you noticed changes to your Facebook page layout?

Wondering how to use the new features?

In this article, you’ll discover how to navigate and capitalize on the latest Facebook page design changes.

Facebook Page Layout Changes: How Marketers Should Respond by Kristi Hines on Social Media Examiner.

Facebook Page Layout Changes: How Marketers Should Respond by Kristi Hines on Social Media Examiner.

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social media how toInterested in improving your YouTube marketing?

Looking for ways to drive more views or engagement?

Adding a YouTube card to your videos creates a clickable call to action (CTA) that prompts viewers to respond.

In this article, you’ll discover how to create and use YouTube cards in your business videos.

How to Use YouTube Cards in Your Videos by Ana Gotter on Social Media Examiner.

How to Use YouTube Cards in Your Videos by Ana Gotter on Social Media Examiner.

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social media research

Welcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

New Instagram Features Improve Engagement and Moderation for Comments: In the “coming weeks,” Instagram will add the ability to like comments by tapping a heart icon next to any comment and the option to turn off comments on any post. These two new comment moderation tools are in keeping with Instagram’s commitment to making its site a “positive place for self-expression” and will be made available to all users once they are released.

In the coming weeks, Instagram will add the ability to like comments by tapping a heart icon next to any comment and the option to turn off comments on any post.

In the “coming weeks,” Instagram will add the ability to like comments by tapping a heart icon next to any comment and the option to turn off comments on any post.

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