High-energy executive who is skilled at multitasking, leadership and effective delegation. Not only am savvy about the emerging Social Economy but am also knowledgeable in all fields of marketing & branding in the retail, loyalty, credit card, banking and publishing industries. With over 20+ years of marketing and branding experiences, creating a successful track record in engaging, acquiring and retaining customers, strengthening relationships and increasing customer profitability, on both the client and agency sides. A 360o branding and marketing expert with extensive experience and expertise in advertising, public relations, strategic alliances/ partnering, branding, contest development, CRM, marketing communications, customer and market research & analysis, channel development, trade shows/events, loyalty program, online marketing, telemarketing, direct mail and the emerging Social Economy such as Facebook, Twitter, blogging and YouTube with it’s respective measuring tools such as Google & Facebook analytics, Klout and Peer Index.

Specialties:
Strategic marketing, MarComm, Marketing & Sales Promotions, Advertising, PR, Public Relations, Branding, Customer Loyalty, CRM, Market research & analysis, Events, Online marketing, telemarketing, Corporate Affairs, Digital Marketing, Social Media, Blogging.