Barbara is marketing maven with expertise in branding, leadership, entrepreneurship and inbound marketing. She has worked with Fortune 500 (Gerber, Sears, Cole Haan-Nike, Samsonite…), mid-size, and small business start-ups during my career and as an independent consultant.
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I’m fortunate to enjoy an active career focused on helping people, companies and organizations achieve their goals. I‘m passionate about entrepreneurship/intrapreneurship, growing businesses and the opportunities this mindset holds.
I self-describe as a marketing maven with expertise in branding, leadership, & entrepreneurship. I’ve worked for Fortune 500 (Gerber, Sears, Cole Haan-Nike, Samsonite…), mid-size, and small business start-ups during my career and as an independent consultant—Yep I’m over 30. LOL ;)
Most of my work is accomplished virtually, but I relish face-to-face individual and group interaction. I have an MBA and MA (PR/communications) focused on entrepreneurship and a doctorate in transformational leadership (2009).
Currently, I’m an owner & engaged in 3 business ventures: CMO of Structure Marketing–an Inbound Marketing Agency, Sr. Strategist and Consultant for ProAct branding a Branding/Marketing firm and Managing Partner for Mabbs Robinson LLC.
I’ve joined this network because I want to learn from each of you and share strategies.
Technology and the Digital Age is transforming our world at an accelerating pace — lives, societies, businesses, methods of engagement… It’s exciting to be in the “thick of it”– and humbling. The accelerating pace, the creation of new technologies, APPs, methods, measurement & opportunities for engagement are so exciting, yet can be daunting. I have much to learn, keep learning, and share.
I am excited to engage and learn along with you and via connection and your contributions. I look forward to conversations with Networking Club Groups, digging into the details and getting to know you. Please feel free to connect/reach out to me.
|Member Since||10 months, 1 week ago|
|Last Active||active 4 months, 3 weeks ago|