Welcome! My name is Dani Loebs and my passions are community-building and path finding. I wake up each morning with an insatiable desire to connect with others. My mission is to design and facilitate fun and secure online environments to stimulate inclusive, creative conversation and collaboration among users.

As a trailblazer in social media strategy, nothing gets my brain working like helping new people, brands and products find their voices on the social web. With a strong background in theater and performance studies, I enjoy approaching each new social media brand like a new character to play. My method seems to work: I helped bring one client’s twitter page up by over ten thousand followers in just 60 days after taking over the tweeting.

I admire Shakespeare as a great innovator who pulled from the language and stories of the day to transform them into something beautiful, complex and undeniably relatable to the human experience across time. Were I to pick a figure whose work influences my methods and goals on social media, it would have to be the Bard. I also share Shakespeare’s love of puns and word play: they’re extremely tweetable.

Please feel free to contact me if you would like to talk about social media strategy, branding and community-building. You can also feel welcome to share your jokes, quotes and puns with me and I will return the favor!