How Mashable Evolved Into a Major Media Company

social media expert interviewIn this video I interview Adam Ostrow, editor in chief of the successful blog Mashable. Adam shares insights into how Mashable evolved into a major media company.

He also talks about how blogging has transformed the world of media and the social media trends you need to follow.

Be sure to check out the takeaways below after you watch the video.

Here are some of the things you’ll learn in this video:

  • Tips on how to become a successful group blog
  • How current trends in social media impact business
  • Why it’s important to follow how social media is transforming television
  • Why video is growing today

You’ll also get a peek behind the scenes of Mashable and discover:

  • The tools you need to coordinate with a group of writers
  • How to decide what breaking news to publish
  • Tips for a successful content publishing strategy
  • What to look for next in social media

Connect with Adam on Mashable and be sure to check out Mashable’s company blog on Tumblr.

What do you like most about Mashable? What social media trends are you following? Please share them in the comment section below.

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About the Author, Michael Stelzner

Michael Stelzner is the founder and CEO of Social Media Examiner, founder of My Kids' Adventures and author of the books Launch and Writing White Papers. He's also the host of the Social Media Marketing podcast. Other posts by »




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