New Facebook Column Ads: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

New Facebook Column Ads Roll Out: “Designed to give advertisers a more engaging creative canvas, while also offering a better experience for people on Facebook, the new right-hand column ads” started to roll out this week.

redesign look of facebook ads

This is how these new ads will look.

Facebook Launches New Versions of Facebook Pages Manager for Mobile: The new versions for iOS and Android are “designed to make it easier for people to manage their pages on the go.”

facebook pages manager app

“Pages Manager now features: Easier access to admin tools, quicker navigation to Page Activity and Insights [and] more direct access to an ‘action bar’ that lets you quickly write a post, add a photo, edit your page and more.”

Facebook Provides More Actionable Data on Stories From Apps: Now “only interactions that drive people to your app are reported in App Insights.”

positive engagement with stories

“These interactions include clicks to open your app, to download it from an app store or to your app’s website.”

Facebook Improves Video Visibility: The “goal is to better understand what videos people are interested in watching, so that relevant videos appear more prominently in news feed.”

Pinterest Introduces New Notifications for Android Users: Pinterest will now “notify you when you’re near a place you’ve pinned.”

new pinterest notifications for android users

“If you’re on the go with a brand-new Android wearable, you’ll get a notification there, too!”

Here are a few cool social media tools worth checking out:

Buffer’s New Daily App: This new app “offers an endless amount of amazing stories, each just a swipe away.”

daily by buffer

Buffer will “share your picks with your followers on Twitter, Facebook, Google+ and LinkedIn through Buffer and keep refreshing your content opportunities.”

Talk: Path messaging has expanded into its own app, so “it’s easier for you to use.”

talk app

Some of the great features will “make it easier for you to communicate with your friends, family, classmates and co-workers.”

BeamIt: “Private messaging meets stunning photo sharing.”

beam it app

“Photo Drawers let you swipe and view hundreds of photos without visually interrupting the flow of the conversation.”

Fuse: “Share photos and messages with your private group of friends for a fleeting moment.”

fuse

“Fuse combines group messaging with disappearing content, letting you create conversations around funny and opportune moments with set groups of friends via photos and messaging, with the option to post anonymously.”

Tipcast: “A new and fast way to show and tell the things you find and collect on your iPhone.”

tipcast app for iphone

“Talk through your photos to show and tell privately with just your friends, or Tipcast with the world.”

What do you think? Please share your comments below.

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About the Author, Cindy King

Cindy King is the director of editorial for Social Media Examiner. She spent 25 years abroad in international business development and then built her own international business from scratch by using social business networking. Other posts by »




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  • http://thecmsguy.com/ Daniel Boswell

    Who has time to use all this stuff? Sheesh!

  • http://productivitypad.blogspot.com/ Ben Nielsen

    Nobody has time to use all of it. But SMX’s audience is large enough that somebody can benefit from each piece, and it is good for all of them to be at least aware of these things.

  • http://bigrockinvestments.com/ Michael Borger

    Retread. Everyone trying to do the same thing now. How many of these actually provide a unique service that isn’t already met by 100 similar apps? Or do they do it that much better than what’s already out there? Unlikely.

  • treb072410

    Thanks for sharing the news Cindy…

  • http://www.eBizROI.com Rick Noel, eBiz ROI, Inc.

    Excellent post Cindy. These new Facebook ad units really pop! I am looking forward to testing these for our agency, then based on the results, for clients.

    Does anyone know if these new ad units will work with Website Custom Audiences (a.k.a Remarketing)? We are building audience now in preparation of running tests :)

  • http://www.7eyetechnologies.com Kristina Roy

    Thanks Cindy, another useful post from you. I will use Fuse.







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