Will WIndows 8 help businesses reach worldwide audience? (3 posts)

  • Since Microsoft now making Windows 8 platform more open with its app ecosystem similar to Apple and Android, do you think building application on Windows 8 make sense for businesses keeping in mind, windows has the largest PC penetration and now with convergence of devices anyone can access app not just on desktop but also on mobile and tablet devices that is running WIn 8.

    What are you thoughts?

  • @bhuvan

    Are you talking desktop or mobile? 

    If you’re talking desktop, the best option (IMHO) would be to build something on the web, where you have access to anyone w/an internet connection.

    If you’re talking mobile, I’d probably focus on iOS and Android first, since they have the biggest market share.

    If you’re talking both, while Windows may have massive market share, Windows 8 does not. In fact, I read just the other day that Windows XP is finally NOT the most popular platform out there, leading me to believe that not everyone wants to upgrade as often as Redmond would like them to.

    Just my .02.

  • @bhuvan I have to agree with @rich-brooks . Further, I’d like to add that businesses that focus on application development for mobile phones will not be able to easily transition into the desktop app development sphere. Limited features and functionality, as well as highly specialized applications are acceptable on a smartphone. People can accept that their tiny little handheld device won’t be able to run a program like Microsoft Word, or Adobe CS 6.

    So you create a photo app for a phone, and you want to jump onto the Windows 8 bandwagon. Can you develop something that has anywhere near the features of GIMP or Adobe CS6 which can sell at a price point that makes development worthwhile?

    I’m not saying it’s impossible, but it will be difficult. And it adds to the complication mentioned above: small market share to start. XP is still going strong. However, Microsoft is doing a lot to force migration from XP and 7 into 8, including carrots (low price points, better enterprise support) and sticks (designing critical software around the 8 environment). I don’t think businesses will switch over from 7 to 8 easily, but you might see a faster uptake of 7 to 8 among individual users. People are gun shy because of Vista, but they did like 7. It should be interesting to watch.


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