E N Brown
said 5 months, 1 week ago:
HI @stevecurran – @johnkelly has it just right. Choosing a domain with keywords is a must these days. It wasn’t always that way.
Unless there is a prohibitive cost involved I’d keep the domain you now have as the age is a huge plus for SEO (as already stated), and build your service (to whatever demographic) with your new venture. You can link back and forth between those two to show off your personal expertise at the older domain while keeping the new venture cleaner for the members and clients you draw there.
Keyword research is a must though before delving into actually purchasing the domain name. Of course, you could purchase several and re-direct those to the one you choose to use. Depending on where you reserve your names, it’s pretty darn cheap these days and you’d be protecting your investment too. I would also assume that at some point branding for this venture will be an important factor. More reason to find the right name.