What Topics are not yet covered by books about content marketing? (4 posts)

Topic tags: content marketing, must read
  • Volker Schnaars
    Explorer
    Volker Schnaars said
    6 months ago:

    As far as I see it there are some really good books about content marketing, my favourites are: Managing Content Marketing by Robert Rose and Joe Pulizzi;Content Marketing by Rebecca Lieb
    My questions to the dear members of this forum: 1.Do you see a topic gab which needs to be filled by a book to be written.2.Which other must read books about content marketing you would add.Curious what you´ll recommend.Volker

    @kontextb2b | # | Top
  • Ann at greenoak
    Guru
    Ann at greenoak said
    6 months ago:

    there are a lot of  small businesses  out here  navigating the social waters, like me, many resturants  lots of  down town  stores, local places all over the country… etc etc,,,…..how about  something  more  targeted to us/small businessses  ?  not just   social marketing business people…..  ideas for   their  clients…. ways a brick and mortar business  can  have  more for their  customers…. and  using  words  from outside the   cyber bubble…

    im getting interested in this but  the words arent familiar  yet…..  does it mean  being a  good  resource for   your  customers?    THAT sounds   great… in  so many ways…

    @kontextb2b 

    @annfurnivall | # | Top
  • Profile picture of
    Club Leader
    Rich Brooks said
    6 months ago:

    @annfurnivall You might want to take a look at Content Rules by CC Chapman and Ann Handley.

    A lot of the examples they give are from traditional businesses.

    @rich-brooks | # | Top
  • Ann at greenoak
    Guru
    Ann at greenoak said
    6 months ago:

    thanks, ..    whats   his  point for  traditional  businesses?  ……maybe  some will discuss more  on here..if its  the new  big  thing ….

    ..  i did  google it and  got a general  idea….sounds like  good   retail  ideas    in  general,,,.  we  do it already in  many ways….  but  could  do more im sure…. like  ebook,  you tube  on a project, more instructional  flyers… e tc etc….or maybe  pictures from pinterest  to hand out of   interesting  projects…. 

    @annfurnivall | # | Top

Add your voice to the discussion

Existing members: . If you do not have a SME account, .

 
 
Check out the Social Media Marketing Podcast!

Networking Clubs Leaderboard

Avatar ImageE
Ann at greenoakAnn
Avatar ImageChris
Kapil MudholkarKapil
Avatar ImageLydia
Avatar ImageJudith
Avatar ImageJameson
Avatar ImageRobin
KMediaIrelandKMediaIrel
Avatar ImageHarry
Learn more about the Networking Clubs

Recently Active Members

Kapil Mudholkar
Profile picture of
Alana Pettigrew
Profile picture of
Profile picture of
Profile picture of
Mitch Rezman
Profile picture of
Profile picture of
Profile picture of
Deanna Viele
Profile picture of
Jose Damaso Ramon
Profile picture of
Profile picture of
 
Sign Up / via