there are a lot of  small businesses  out here  navigating the social waters, like me, many resturants  lots of  down town  stores, local places all over the country… etc etc,,,…..how about  something  more  targeted to us/small businessses  ?  not just   social marketing business people…..  ideas for   their  clients…. ways a brick and mortar business  can  have  more for their  customers…. and  using  words  from outside the   cyber bubble…

im getting interested in this but  the words arent familiar  yet…..  does it mean  being a  good  resource for   your  customers?    THAT sounds   great… in  so many ways…

thanks, ..    whats   his  point for  traditional  businesses?  ……maybe  some will discuss more  on here..if its  the new  big  thing ….

..  i did  google it and  got a general  idea….sounds like  good   retail  ideas    in  general,,,.  we  do it already in  many ways….  but  could  do more im sure…. like  ebook,  you tube  on a project, more instructional  flyers… e tc etc….or maybe  pictures from pinterest  to hand out of   interesting  projects….