How much time do you spend on Social Media content creation, meeting new people, nurturing relationships, monitoring brand pages, and studying to stay up to pace? And how much time do you work on your business each week? So what percent of time spent on your business is spent on Social Media? 

@jasonwiser Social media is a large part of my association’s communication plan so I probably spend 2-3 hours per week day. I also try to blend in my personal “business”  time when I can. That is why social tools, such as Buffer, Tweetdeck and Hootsuite, are so important. They help you monitor the content stream so that you don’t have to sit in front of each platform to wait for interactions. They also provide statistics to help you track results. 

When I was consulting/job seeking, I spent a few hours each week at in-person networking functions. It’s always nice to meet someone in person and shake their hand, hear their voice. I also volunteered when I could – another great way to meet people and build credibility.

@jasonwiser I spend about 1-2 hours a day on social media.  It does seem to eat up a lot of time, but I think it’s worth it in the long run.