Joan Muschamp (Fagnani)
said 1 year, 4 months ago:
I agree @deairby @debbielynnava @mposborn that integrity is important, but that comes with proof as well. Language (not offensive) is generally a good idea; there are ways to indicate expletives and emotion without being crass.
I try to proof work because I hate typos (my parents made me compete in spelling bees against my older siblings) but admit perfect grammar will take a backseat sometimes. Not in the sense of double negatives, but I will use slang when I feel it works, and do not always have “perfect” sentence structure.
That is because writing marketing copy, particularly for online, has morphed. We’ve been McPapered into snippets, because attention time is so short.