Social Media Experts (TOTW: 01.07.2013) (9 posts)

  • There are a lot of social media experts out there, of varying quality. ;)

    Who is your all time favorite social media expert/guru/consultant…someone who’s consistently putting out great content and providing value.

    It could be someone who’s a specialist (Facebook, Pinterest, YouTube, etc) or someone who’s more of a generalist.

    Look forward to hearing back and finding some new voices!

  • @rich-brooks there are a few who stand out @andreavahl and Amy Porterfield come to mind, but where would we be without @mike-stelzner?

  • @rich-brooks,
    We like to watch a few.

    We love SME but the people we love the most outside of the SME clan at the moment would be Chris Brogan and Jon Loomer. 

  • Hi Folks.

    I like several too.  It’s not easy to pick one person and harder to figure out who for online only.  A really well rounded person, to me, is better than those whose only claim to fame is doing a lot of tweeting, G+ing, Linkedin and FB posts.

    Overall I say Deirdre K. Breakenridge – a stellar PR/Social Media person from every angle. Even though I am not an FB fan, I like Mari Smith too.  At G+, Mike Elgan is stellar.

    Of course, the Social Media Examiner folks have had my attention for the past 11 months, a lot!  

    Eileen :D

  • Yaro Starak (http://www.entrepreneurs-journey.com).

  • Jo Barnes at The Social Networking Academy (http://www.thesocialnetworkingacademy.com/) has definitely inspired me over the last year.  She’s a Facebook expert and constantly adds value not only to the paid members of her site but also her FB fans.

  • @rich-brooks Here are my thoughts off the top of my head (and only one cup of tea so far): 

    • Mari Smith (Facebook goddess); 
    • Lewis Howes (started with LinkedIn and has since branched out); 
    • KaynaN4G (non profit guru); 
    • Brian Solis (more mgmt/thought than social media); 
    • Adam Metz (social business);
    • Robert Caruso (@fondalo / @bundlepost for Twitter, etc.);
    • MarketingProfs team;
    • Social Media Today team;
    • Jason Falls (social media generalist)

  • grandma mary…and  lots of others  …

    but  hopefully   waiting for  more experts  with great links into  and understanding of the world  of the small business merchants and their issues.with  emphasis on  time and   money……..  more case studies and  best  practice talk…. 

  • From my end of the video marketing world:

    1. Andy Jenkins — THE consummate professional WITH Hollywood credentials, always a HOOT, and always has THE best how-to and promotional videos bar none. He edits every spare second OUT of his videos so you never get bored! In fact, you be shocked to realize just how long an AJ video is… because you are glued to the screen and hang on every word. A grrrrrrreat storyteller!

    2. Mike Koenigs — A high-priced product guru, but runs a hollywood-level professional shop, does GREAT interviews with THE best professionals in the biz, and is generally known as the best in the biz. Did I say he’s the best? You will ALWAYS learn something useful from Mike. (That’s where I first heard of Andrea Vahl, Amy Porterfield, and Mari Smith).

    3.Han Fan — He’s a video marketing machine who offers the best bonuses for every affiliate product he promotes. He’s got a very well-structured methodical system of promoting affiliate products via videos of himself talking about the product, followed by the product developer’s own demo video, followed by a loooooong list of bonus videos, ebooks, and software he gives buyers who buy the promoted product through his link. But his online persona is very endearing, kinda silly, a bit scatterbrained, a bit ADHD, and always personal. But it’s his long list of freebies and bonuses that keep Han Fan fans hunting his name whenever there’s a new product launch. Many times his bonuses are worth far more than the product he’s promoting, so he’s always giving customers HUGE value. 

    4. Jimmy Mancini — Jimmy has one of the best, most accurate, and most profitable YouTube affiliate marketing tutorials that I’ve read/watched. The problem with most YouTube marketing products is that most young marketers don’t understand the BIG picture and most older marketers don’t take advantage of all the new tricks the young ones have discovered. Jimmy’s tutorials give the WHOLE picture, including video optimization,

    5. Sarah Staar — A seriously serious professional video marketer with THE best blueprints, monthly workshops, interviews, and production training available on the net. If I had to recommend ONLY one video professional to a newbie AND a professional, it would be Sarah. She’s a longtime working video professional who actually earns her living doing the things she teaches. Highly recommended.

    6. The upbeat Upside Down Iceberg guys from West Palm Beach FL — Jody Underhill is one of them and Eric ??(sorry) is the other one. They’re big followers and associates of Mike Koenigs, but they’ve produced some great training videos for business owners and local marketing firms to help them with the basics of video production techniques, networking, trade shows, lead generation… all fueled and powered by video marketing. Definitely local video marketing experts, in the trenches, actually doing this stuff. You can tell they watch and emulate Andy Jenkins’ vids, too.

    Those are my video marketing favorites….

    And one pet peeve… a good-old-boy redneck from Macon, Georgia — Frank Kern. That’s my hometown that he loves to diss. He’s arrogant, egotistical, manipulative, exploitive, talks constantly about drugs, illegal activities, and other offensive topics, and generally offends me one way or another every single time I see or hear him speak. Mass Control was one of his millionaire-making products. However, whenever he gets to the part where he’s researched some of the greatest insights, habits, teachings and lessons from some of history’s greatest minds in advertising, psychology, and human motivation, this uppity, disgusting good-old-boy is right on target. I won’t buy his stuff… but he’s definitely a highly-focused marketing force too effective to ignore. Social media… mass control… Frank Kern… guru. Enough said about my pet peeve.

    Just my thoughts…

    Robin Carlisle :)


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